BROWSE THROUGH OUR TRADE FAIRS IN GERMANY FOR HOME & LIFESTYLE INDUSTRY

Germany is one of the European lifestyle industry's leading, time-established, and central countries. It is likewise of a comparable position in the global market of the sector. This is because the state features a notably comprehensive and high-valued industry-related market. It consists of over 22 600 companies that employ more than 122 700 experts. They vary from medium and small-sized enterprises to extensive, time-honoured corporations. It is shown in the production of considerable annual revenues. For example, in recent years, Germany’s lifestyle segment has generated an average turnover of over 7 428 740 800 USD. It equals more than 6 836 684 000 EUR. The German lifestyle and home sector generate such high values for several reasons. Among the central ones is its prime focus on researching, developing and implementing novel solutions. This enables it to adapt to the latest challenges, consumer trends and requirements. Examples include novel lifestyles, megatrends (such as sustainability), et cetera. Generally, the German lifestyle sector presents its latest innovations during trade expos. Examples include events hosted every six months to one or two years in various cities. They are attended by hundreds of thousands of attendees. They travel from diverse countries and continents. Examples include France, the United States of America, Brazil, China, et cetera.