BROWSE THROUGH OUR TRADE FAIRS IN GERMANY FOR TRAVEL & OUTDOOR INDUSTRY
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Germany is among the leading and central countries within the travel industry. It applies to the global and European market segments in the relevant sector. This is due to the country's comprehensive and high-value travel industry. Such a segment has developed due to the high popularity of travelling and tourism. For example, over 77% of the German population has travelled and undertaken holiday excursions in recent years. It has resulted in up to 54 600 000 travellers undertaking up to 67 100 000 holiday trips lasting over five days. It includes over 50% of the German population booking their trips at travel agencies and up to 2 300 tour operators. It results in the direct engagement of more than 53 000 specialists. It also results in travel spending of up to 79 000 000 000 EUR, including a total tour operator sales value of 37 300 000 000 EUR. Such values likewise include a turnover development from holiday and business travel agencies totalling 20 700 000 000 EUR. The German travel industry is also among the relevant markets' leading innovation hubs. This is due to its high focus on research and development. Generally, the sector presents its latest innovations during trade expos. It includes annual events in diverse German cities. They attract hundreds of thousands of attendees.