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BIT - INTERNATIONAL TOURISM EXCHANGE

BIT - INTERNATIONAL TOURISM EXCHANGE

Milan, Italy
9 Feb 2025 - 11 Feb 2025
The Italian Republic is among the leading and central countries of the travel industry. It applies to the global and European segments of the sector. This is due to the segment's extensiveness and high value. For example, it has recently extended to include around 15 600 enterprises. They range from small and medium-scale establishments to extensive, time-honoured corporations. Some leading enterprises present among them engage the professional services of more than 84 500 specialists. This results in the development of notably high year-over-year turnover values. They have recently produced up to 9 500 000 000 EUR. This is due to the popularity of the country as a tourist destination. It subsequently results in the growth of a notably extensive travel segment. It also results in a high focus on research and development to adapt swiftly to the latest challenges and market trends. Generally, the sector presents its most recent innovations during trade expos. It includes during annual events in diverse Italian cities. They attract up to tens of thousands of attendees from various countries. Examples include nations such as Canada, the Federative Republic of Brazil, and South Africa. They also feature the Federative Republic of Germany, the People's Republic of China, and the Commonwealth of Australia.