We had the pleasure of staying at TRYP Lisboa Oriente during a business trip. Megan helped us so much and made sure that all our partners were well taken care of. I only have positive feedback and highly recommend Go Fair.
BIT - INTERNATIONAL TOURISM EXCHANGE 2026
(10 February 2026
- 12 February 2026
)
Venue:
FIERA MILANO RHO PERO
Organizer:
Fiera Milano S.p.A.
Book hotels online for BIT - INTERNATIONAL TOURISM EXCHANGE 2026
Book nowAbout the event
Update
The 2026 edition of BIT will be held as a live trade exhibition between the 10th and 12th of February 2026 in Fiera Milano.
Preface
BIT – INTERNATIONAL TOURISM EXCHANGE invites diverse members of the MICA, incentive travel, and tourism industries. Examples include travel agents, tour businesses and tourist committees. It is where they can exchange knowledge and discuss the industry and its future within the upcoming year. The global exhibition presents the latest tourist and traveller behaviour trends. It also focuses on the effects of the present economic and social climate on the related sectors. The iterations often feature more than 2 000 exhibiting firms and 60 000 industry insiders. This is because BIT – INTERNATIONAL TOURISM EXCHANGE has a high B2B focus, as reflected in the program. There are extensive networking and matchmaking events to help you find potential partners and buyers.
BIT – International Tourism Exchange Accommodation
Do not leave your business travel arrangements to the last moment. Instead, let Travel 2 Fairs Ltd handle the task. We specialise in hotel accommodation for trade fairs. As such, we work with every category of hotel in Milan. This ranges from small independent properties outside the city to glamorous brand names near the exhibition venue. All that is required of you is to specify your price range, how many rooms you want and a preference in location. Open your inbox the following day to discover our top deals and discounts.
Past Iterations
BIT 2022
BIT 2022 occurred as a live trade exhibition in Fiera Milano, with the location featuring coronavirus precautions such as social distancing. The edition received 893 exhibiting firms from thirty-one nations.
BIT 2023
BIT – International Tourism Exchange 2023 was a live trade exhibition held in Fiera Milano. The event site did not feature coronavirus precautions because Italy had repealed its pandemic restrictions. Over 1 000 exhibiting firms attended the iteration.
BIT 2024
BIT – International Tourism Exchange 2024 was a live trade exposition hosted in Fiera Milano. It received more than 1 100 exhibiting firms from 66 nations.
BIT 2025
BIT 2025 featured the wares of more than 1 100 exhibiting firms from 66 nations and over 300 global purchasers. It occurred as a live trade expo in Fiera Milano.
Our visitors for the event
Louise Røssell
Ms. Inge Kartono
Dear Tom,
The hotel is good, clean and the people also so kind, I am satisfied with the hotel even though the room is small
For next event in CphI 2020 Milan, do you have any suggestion for the hotel?
Thank you!
Best Regards,
Inge Kartono, MD
International Marketing Manager
Daisy Vermeulen
Hi Tom,
Thank you for your email.
I used the below trustpilot link to give feedback about you and Travel to Fairs.
Some feedback from my colleagues regarding the hotel:
Nice, but basic hotel (no bar for example)
Rooms good
Breakfast good
Check-in: ok, but not the most polite
Advance payment for parking although number of days were not clear yet
In general it was okay but they liked the hotel they stayed at in 2023 better 😊
Thank you again for all your assistance.
I will contact you again when I receive new request for future travel plans.
Kind regards.
Daisy
European Coatings Show 2025
Mirian Munsters
Hello Michelle,
Thank you so much.
You are the best !!!
You were a big help for me and for the future I know where to find you.
Have a great day and thank you for everything.
MIRIAN MUNSTERS
Management Assistant
Andi Hermans
Hello George,
Everything went well, the hotel was okay.
CEM GUMUSOK
Very pleased with your service..
Alrico Quik
Hello Tess,
Excellent service from Travel to Fairs Ltd for our last exhibition (IWA OUTDOOR CLASSICS2018) in Nuremberg, Germany.
Very competitive prices - the fact that you managed to offer us rooms when everything else was sold out speaks for itself!
We'll work with you again in the future.
Kind Regards,
Alrico Quik
Jesper Hammer Jakobsen
All went well. The hotel rooms were very small, but the staff friendly and the breakfast was very fine.
Monica Minotti
Dear Tom,
Everything went well at Motel One Hamburg am Michel, however, for next time we would like to try with a different hotel.
Monica Minotti
Brenton Steven Leo
Very good services from Ellie and T2F, the hotel is very nice, small basic rooms, clean with good breakfast.
Regards,
Brenton Steven Leo
Mr Fernando Milanese
Hi Giancarlo,
sorry if I take advantage of your personal number, but I want to tell you a big thank you in private because in a short time you have organized everything for me. You know I was anxious when they asked me to find the hotel for my colleagues. Then when you wrote me the first time, I started to calm down. Finally I even felt pampered. You are really special in your work.
I will never stop thanking you!
MARINE DUFOUR
IN GENERAL, MY COLLEAGUES WERE HAPPY OF THE MOTEL PLUS BERLIN AND DIDN'T HAVE ANY BIG TROUBLE.
Our Clients
