BROWSE THROUGH OUR TRADE FAIRS IN ITALY FOR WELLNESS INDUSTRY

Italy is among the leading and central countries of the wellness industry. It applies to the global and European segments of the sector. This is due to the extensiveness and high values of the segment present in the country. For example, its wellness tourism section has reached a market size of 11 739 693 000 EUR in recent years. Likewise, its spa segment, which features around 4 000 spa sites, has reached up to 2 310 963 000 EUR. It also applies to the thermal springs section. It has reached more than 1 571 455 000 EUR. It likewise applies to the wellness real estate section, which has reached over 123 867 628 000 EUR. More than 18 300 enterprises that employ up to 83 000 specialists produce such values. The Italian wellness sector is also among the leading and central innovation centres within the related sections. For example, it is in a pivotal position in the European and global segments of the market. This is due to its high focus on research and development. Generally, the sector presents its recently developed and implemented innovations during trade events. These include annual or biannual expos in diverse Italian cities that attract tens of thousands of attendees.