BROWSE THROUGH OUR TRADE FAIRS IN ITALY FOR BEAUTY INDUSTRY

Italy is one of the leading countries in the global and European beauty industry. The cause for this is that the country is one of the prominent manufacturers and exporters. This includes producing personal care, cosmetics, hygiene, perfumery, et cetera products. This is due to the presence of more than 66,800 companies representing the entire value chain. These include manufacturers, retailers, service providers, wholesalers, agents and distributors. Such companies are distributed all over the country. The highest concentrations are in Lombardy, Emilia-Romagna and Veneto. Likewise, they include Tuscany, Calabria, Sardinia, Molise and the Aosta Valley. These companies range from small and medium-sized enterprises to leading companies. As a result, the country’s beauty industry is one of the most valuable segments of the global sector. In recent years, for example, it has achieved a turnover of EUR 13,300,000,000. In general, the Italian beauty industry attains its high value through extensive exports. In recent years, beauty products worth EUR 5,900,000,000 have been exported. This corresponds to 40% of the segment’s total turnover. The segment achieves this through an extensive network of export routes. This also includes connections to other European countries. Often, such networks are established during annual trade expositions. Such events are hosted in locations such as Bologna. Such events attract hundreds of thousands of participants.