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ITB Berlin

( 7 March 2023 - 9 March 2023 )
Location: Germany , Berlin
Organizer: Messe Berlin

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About the event


ITB Berlin will take place between 07.03.2023 and 09.03.2023. Messe Berlin GmbH is preparing to jumpstart the travel industry in a climate shaped by the COVID-19 pandemic. ITB Berlin 2023 will mark a decisive return to in-person trade shows, which are still incredibly relevant as driving forces of sales and market trends. The stands will be arranged based on the geographic destination the company represents. The ITB Berlin Convention will take place as a coinciding event. Attendees should note that they will not be required to present 3G admission documents upon arrival in Germany.


ITB Berlin (Internationale Tourismusborse Berlin) is one of the largest and most pivotal trade fairs for the tourism and HoReCa industries. It is an annual trade show founded in 1966 that serves as a central B2B platform. It presents the latest services and products from the industries as well as the latest popular destinations. This includes hospitality packages, holiday properties, and over 180 travel locations. This allows participants to prepare for the upcoming tourist seasons by learning about the latest market-driving forces, innovations, and business opportunities. ITB Berlin receives over 160,000 visitors and around 10,000 exhibitors, including approximately 1,000 top buyers. They network, present new products, conduct business and expand their specialist knowledge on 160,000 m2 of event space.

About ITB Berlin

ITB Berlin receives participants from the tourism, HoReCa, and incentive travel sectors. Additionally, members of the transport and aviation industries attend the event. So do the media and event organisation sectors.
ITB Berlin features various showstoppers. These include the exhibition, which enables the overview of numerous hotels, holiday properties, travel packages, destinations, and types of tourism. Examples include adventure travel, business travel, medical tourism, and others. Additionally, the fair presents career and education opportunities via the ITB Career Center. Participants should also not overlook the ITB Book Awards and the Destination Awards, as they grant recognition. The ITB MICE Forum is a must-attend for participants seeking to expand their knowledge.
The event attracts various leading enterprises. Examples include Accor Hotels, Airbnb, Aegean Airlines, Cvent, Hilton, Grand Hyatt, Lufthansa Group, and others.

ITB Berlin Accommodation

Seek hotels for ITB Berlin before all the good deals are taken and land your dream price with Travel 2 Fairs Ltd. Tell us how many rooms you need, how much you are willing to spend, and where you want to be located. Travel 2 Fairs Ltd manages the rest. Book hotels close to Messe Berlin and gain valuable access to public transport. We advise you on the best routes to take to the venue. Asides from affordable hotel accommodation for exhibitions, we also provide transport services. One way to travel to your hotel is to have a rent-a-car wait for you at the airport. Another is to schedule an airport transfer in both directions.
Due to the corona pandemic (COVID-19), trade fair and event information may be obsolete. You can get more information from the organiser.

Past Editions

The 2022 edition of ITB Berlin took place as a digital event between 08.03.2022 and 10.03.2022, with a Digital Business Day on 17.03.2022. The event was hosted on with the aid of Messe Berlin. The edition took place in an all-digital format due to the Covid-19 pandemic, which was also one of the central topics of discussion. The edition featured 223 speakers and 60,700 attendees from 125 countries. The Digital Business day received 2,500 buyers from 96 countries. A total of 450 media representatives from 30 countries covered the event.




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