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Book hotels online for SANA 2026
Book nowAbout the event
Update
SANA Food 2026 will occur in the Bologna Exhibition Centre between the 22nd and 24th of February 2026.
Preface
SANA (Sana Bologna) is a pivotal organic and natural product trade exhibition. It was founded in 1989 and is the meeting point for the organic sector. The Sana Bologna fair serves as the information source for the latest innovations. The event occurs annually in the Bologna Exhibition Centre. SANA Bologna is a high-profile event which receives around 47 000 attendants. For instance, one edition was attended by 820 exhibiting companies and over 46 000 visitants. Over 20 countries were represented, including Italy, France, Germany, India, and the USA.
About SANA
SANA Bologna helps attendees to discover the latest innovations. It also helps them to develop new partnerships and maintain previous ones. These goals are achieved via the diverse program. This includes a detailed exhibition that is often segmented into thematic areas. Among them are Organic Food, Care & Beauty, Green Lifestyle, and SANA Store. Each themed zone presents different wares, such as organic food or cosmetics.
One of the events of interest is the Organic Revolution, a general sector overview. The Revolution serves as the leading opportunity for networking and gaining of market. This is due to the overview discussing the latest market developments. Another opportunity for learning competitive information and networking is the Sana Observatory Presentation. During the presentation, a detailed analysis of the market is provided.
Apart from the previously-mentioned sub-events, the SANA Bologna Fair also features diverse workshops. These allow participants to expand their specialist knowledge and network. For the task, they can learn about various topics from leading specialists. Examples include the usage of microorganisms in agriculture. Another instance is the significance of composting within modern farming. They can also study how to improve the sustainability of agricultural practices.
SANA is an exhibition which can be helpful to several sectors. These include the agribusiness, forestry, fishery, food & beverages, wellness, and food processing sectors. It can also be beneficial for the recycling and health branches. Likewise, the cosmetics, beauty care products and perfumery branches should opt to attend. Notable participating companies include Yogi Tea, Alpha Packaging International, Unilever, and Lidl Italia.
SANA Accommodation
Secure suitable accommodation for Sana with Travel 2 Fairs Ltd. All that is necessary is to inform us about the rooms you need, how much you wish to spend, and your desired location. Travel 2 Fairs Ltd manages the rest. Reserve lodgings next to Bologna Fiere. This will improve your commuting time by gaining invaluable public transport access. We can inform you of the top-quality routes to take to the locale. Apart from reasonable lodging accommodation for expositions, we likewise provide transport services. One travel method for reaching your hotel is to have a rentable car expecting you at the airport. Another is to schedule an airport transfer in both directions.
Event information might be outdated because of the coronavirus pandemic. More information is available from the organiser.
Past Iterations
SANA 2021
Sana 2021 marked the excellent return of the event. The event coincided with Cosmofarma Reazione and OnBeauty by Cosmoprof. A high number of attendees visited the fair — around 50 000. The fair's ten exhibition halls featured 1 150 brands.
SANA 2022
Sana 2022 continued the success of the 2021 rendition. It featured a 50% increase in visitation, with around 75 000 visitants attending the live fair. They examined the wares of 700 exhibitors. The venue, Bologna Fiere, did not implement coronavirus safeguards. This was because Italy lifted its pandemic restrictions.
SANA 2023
Sana 2023 occurred as a live trade exposition between the 7th and 10th of September 2023. The iteration featured over 13 000 attendants on 20 000 m2. This includes 12 500 visitants, with 10% travelling from abroad. Additionally, the event featured 650 exhibiting firms who presented diverse wares, including 500 novel products, and conducted 2 000 B2B meetings. Furthermore, the iteration received 200 purchasers from 30 nations.
SANA 2025
Sana Beauty 2025 coincided with Cosmoprof Worldwide Bologna 2025. The live trade expos occurred between the 20th and 23rd of March 2025 in Bologna Fiera. The events were held in an event space that had increased by 5.8% compared to previous iterations. They were attended by 3 128 exhibiting firms from 65 nations (78% from abroad) that presented over 10 000 beauty trade brands. The exhibitants were overviewed by more than 255 000 visitants from 150 countries.
46,000+
visitors
700+
media representatives
950+
new products
52,000
sq m of exhibition area
Our visitors for the event


Τhank you dear Megan for the super-fast actions!
Everything was fine! Milan suites is a very nice hotel!
Unfortunately, as you know, I gave my place to other colleague, and I stayed to another hotel, but the feedback I have got from my manager and colleagues was great!
Thank you so much for your support and looking forward to work with you again for our next booking in Frankfurt!
Best regards,
Alexandra Choleva
CPhI Worldwide - 2024

Dear Megan,
All went well, your support as always has been perfect.
Thank you,
Luis Matias
Director Comercial / Commercial Director

Bonjour Simon,
Everything was perfect.
Thanks!
JP

Hello Tracy, thank you for your question. The hotel was nice, it was a good recommendation. The rooms were clean, the staff was helpful, the breakfast really good. Thank you for organizing this hotel.
Best regards Doris.
CPhI Worldwide 2023

The service was excellent and nothing to complain about. I really appreciated the patience and kindness shown by Ms.Ellie from traveltofair who assisted me at any time.

Dear Michelle,
I would like to thank you for all your support throughout this process.
The hotel was really good, the location was close to the fair.
I look forward to working again at the next events.
Thanks and Regards,

Thank you Tom.
All went very well. Thank you again for your assistance.
Kind Regards,

Dear Megan,
We check in to the hotel without any problems.
Thank you very much for your support, I hope to ask you for additional assist in finding accommodations in the future for business trips.
Stay healthy and safe!
Best regards,
Keedon

Dear Michelle,
thanks for the information and for the perfect organization.
Best regards,
Waltraud
CPhI Worldwide 2023

Dear George,
Thank you very much for that !
George is amazing, love working with him ! And you guys are doing a great job.
I gave a feedback as below
About Electronica 2026, yes, we can start thinking about it.
electronica - 2024

Dear Michael,
Leonardo Hotel Berlin was a very good choice.
Thanks for your help!
Ciao
Francesca
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