I was very happy with my stay at Novum Hotel Lichtburg am Kurfurstendamm***. I'm happy with the standard. It is clean and very well located. And for the price you pay is worth it. Thank you very much. For next edition I will make sure to let you know.
Beautyworld Middle East 2025
(27 October 2025
- 29 October 2025
)
Venue:
Dubai World Trade Centre
Organizer:
Messe Frankfurt GmbH
Book hotels online for Beautyworld Middle East 2025
Book nowAbout the event
Update
Beautyworld Middle East 2025 will occur between the 27th and 29th of October 2025 in the Dubai World Trade Center (DWTC).
Preface
Beautyworld Middle East is a pivotal beauty and cosmetics trade exhibition. It is a central meeting hub and event for diverse industry representatives. Among them are cosmetic artists, manufactory companies, vendors, influencers, importers, and distributors. Such participants attend to complete various goals. Among them are networking with decision-makers, studying market tendencies, expanding knowledge, and earning recognition. As a result, the annual trade fair event receives over 42 700 participants. This includes over 1 700 exhibitors and more than 41 000 visitors, with over 21 000 travelling from abroad. More than 130 nations attend the trade exposition. Among them are Saudi Arabia, Egypt, Australia, Brazil, Germany, and South Africa. The event occurs at the DWTC.
About Beautyworld Middle East
Beautyworld Middle East's agenda comprises many showstoppers. Among them is the comprehensive trade exhibition. It features product groups, such as beauty technology, packaging, and raw materials. Furthermore, the showstoppers include the Beautyworld Middle East Awards and Next in Beauty Conference. The Signature Scent, Beauty Tech, and Front Row specialised shows are also must-attends. Participants should likewise not overlook the School Masterclass and the Premium Club.
Beautyworld Middle East’s exhibitor list features leading companies such as:
- Faber-Castell Cosmetics;
- Anubis Cosmetics;
- Aqua Spa;
- Carbonnel;
- Carmel Cosmetics Labs;
- Cosmo Cosmetics.
Among the industries that attend are cosmetics, health, beauty, and wellness. They also feature the wholesale, import & export, retail, hospitality, media, and distribution sectors.
Beautyworld Middle East Accommodation
Procure suitable accommodation for Beautyworld Middle East with Travel 2 Fairs Ltd. All that is necessary is to inform us about how many rooms you need, how much you wish to spend, and your desired location. Travel 2 Fairs Ltd manages the rest. Reserve lodgings adjacent to DWTC and gain valuable access to public transport. We can advise you on the best routes to take to the venue. Aside from affordable hotel accommodation for exhibitions, we also provide transport services. One way to travel to your hotel is to have a rent-a-car wait for you at the airport. Another is to schedule an airport transfer in both directions.
Event information might be outdated because of the coronavirus pandemic. More information is available from the organiser.
Past Iterations
Beautyworld Middle East 2021
Beautyworld Middle East 2021 occurred as a hybrid event. It consisted of a live trade exhibition and a complementing digital platform. The face-to-face aspect occurred at the DWTC. It featured strict coronavirus safeguards, such as social distancing. It was hosted between the 5th and 7th of October, 2021. The over 900 exhibitor firms from 52 nations considered the edition to be a success.
Beautyworld Middle East 2022
The 2022 iteration of the event featured over 1 400 exhibitor firms from 66 nations and more than 52 700 visitants from 139 countries. 97% of the visitors rated the event as satisfactory. 95% of the group reconfirmed their next-iteration attendance. Similarly, 91% of the exhibitors were pleased with the iteration. 96% confirmed their next-iteration participation.
Beautyworld Middle East 2023
Beautyworld Middle East 2023 occurred as a live trade exposition between the 30th of October and the 1st of November 2023. It was held in the DWTC and received over 1 750 exhibitants from 59 nations as well as more than 65 000 visitants from 156 countries.
Beautyworld Middle East 2024
Beautyworld Middle East 2024 in Dubai, UAE, took place between the 28th and 30th of October 2024. It was a live trade expo hosted in the DWTC. Beautyworld Middle East Dubai 2024 feature the wares of around 2 000 exhibiting firms from 68 nations and more than 70 000 visitants.
Our visitors for the event
Corne Schalkwyk
Signy Killingmo
T2F were very professional. The communication was good and they handled all the small changes that happend last minute.
Lily Liu
Dear Tom,
Thanks for your email. For the Golden Leaf, generally speaking, it is a good experience. There are the tasty apples and free coffee and tea in the lobby. The people in the hotel are very nice. We just complain about the wi-fi in the hotel is not good, I can't use it in my room. I found many guests complaining about it in the reception. But anyway, thanks for your help.
Best regards.
Natalia Pricop
The hotel was great but it wasnt 4 stars.
It was very clean and overall it was good.
CPhI Worldwide 2023
Dimitris Papaloizou
Hello Jack,
The trip was great and the fair was very interesting.
When it comes to the hotel, the rooms were nice and clean and the staff was very polite. It happens that all the rooms we got were family rooms with 4 beds each. So regarding our last minute request for an extra room or bed for 1 person, there was plenty of space to accommodate. I don't know where the communication with the hotel went wrong and they didn't tell you that there was enough room for one extra person.
Regardless, everything else was good.
ANUGA 2023
Mr. Phil Saddleton
Yes we are back from our trip and happy for you to pass on the below regarding Ashleys Gardens
We could walk from the venue to the Messe Dusseldorf exhibition centre which was a big advantage for us. So the location was key and a big tick.
The hotel is of course very old and the rooms are very small with no lift so up 2 flights of stairs with bags for everyone.
Restaurant is popular with the locals and often cannot fit you in for dinner and wont let you charge back to the rooms.
Staff are friendly and breakfast is good.
All the best.
Agnès BOLTOUKHINE
Dear Christine,
The Novum Hotel Madison Düsseldorf Hauptbahnhof was fine: good service, large rooms and bathrooms.
A bit old-fashioned and a 3 star hotel in my opinion rather than 4 stars.
Breakfast was fine.
Best regards
Enzo Bertola
Hello Megan,
Thanks for your mail, I see you are “monitoring us”, like CIA / FBI …. J J J We have positive feedback about Euro Park Hotel, all went fine, as scheduled. Anyhow, no problems, we decided to confirm in advance and it is OK, it was our decision. Hotel people were good and friendly, rooms clean, hotel in general was OK. Maybe just a little remark: missing real coffee, maybe better coffee maker is appreciated more (the one available was not good…..but this is our taste, maybe others are appreciating).
Keep in touch Megan,
Bye now, Enzo
SPILIAKOPOULOU MARIA
Hi Tom,
Excellent
BIOFACH - 2024
Vincenzo Colasante
Dear Tom,
Thank you for your e.mail. Yes, we checked out on Sunday morning and I confirm that everything in the Novum Bulevard in Stuttgart was OK. Thank you for your help in finding us a good accommodation for the fair.
Best Regards,
Vincenzo Colasante
Maryline Besoli
Hello Dear Tom,
How are you?
Many thanks again for your help.
The hotel was nice and we really enjoyed going there
Jan Hundertmark
The hotel was very nice and very close to the fair and we even had some of our customers staying there which was a +.
The only issue was that it was a bit loud due to other guests in the hotel.
As for Tracy she did her job perfectly and we are satisfied with her.
Geofluid 2023
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