Price / quality ration very good, spacious and clean room. Breakfast simple but more than enough. Nice lobby and friendly staff. Only negative point is the noise at night in the rooms facing the street, very difficult to rest. I was lucky to face the interior areas but my colleagues had trouble sleeping.
IBA 2027
Book hotels online for IBA 2027
Book nowAbout the event
Update
IBA 2027 will occur between the 24th and 28th of October 2027 in Messe Munich.
Preface
The triennial IBA (IBA Munich) is a pre-eminent beverage & food trade exhibition. It is among the baking/confectionary sector's prime procurement platforms. IBA Munich is a trade exposition that attracts 1 373 exhibiting firms from 50 countries and 76 800 visitants from 173 nations.
The event has quite noteworthy statistics. This includes 85% of the exhibiting firms, considering it the premier industry trade fair. 92% of the group similarly state that the event allows them to represent their wares and cultivate their company’s image. 86% of the participant group have achieved their business generation targets. The visitor group also shows the importance of the event. For instance, 82% have a substantial purchasing decision influence, and 67% represent a foreign country.
About IBA
IBA Munich receives beverage & food, packaging, food processing, nutrition, health and wholesale participants. It is also attended by retail, manufacturing, education, HoReCa, furniture, air conditioning, refrigeration and logistics members. The services, work safety, IT, energy, laboratory, chemical and media industries likewise take part. IBA furthermore receives publishing, waste management and environmental protection industry members. Regulatory agencies similarly attend the trade show.
IBA incorporates a diversified event agenda with focus topics that reflect the latest industry themes. One noteworthy micro-event is the comprehensive exhibition. The IBA Forum and the IBA Speakers Corner are also worth attending. The IBA Virtual Bakery Tours is likewise a must-attend. The German Championship of Master Bakers, the IBA-UIBC Cup of Bakers, and the UIBC Junior Championship of World Confectioners are showstoppers as well. The Blog’N’Roll sub-event is also a must-attend.
Various market leaders attend IBA as exhibitors or speakers. These include:
- Baker Perkins;
- Mondelez;
- Aryzta;
- Nestle;
- Pepsico;
- Seebo;
- Baldwin Technical Services;
- Cargill;
- JC Ford Company;
- Red Bull Deutschland;
- Siemens AG;
- Weber.
IBA Accommodation
Procure suitable accommodation for IBA with Travel 2 Fairs Ltd. All that is necessary is to inform us about the rooms you need, how much you wish to spend, and your desired location. Travel 2 Fairs Ltd manages the rest. Reserve lodgings adjacent to Messe Munich. This will improve your commuting time by gaining invaluable public transport access. We can inform you of the top-quality routes to take to the locale. Apart from reasonable lodging accommodation for expositions, we similarly supply transportation services. One travel method to your hotel is to have a rentable car expecting you at the airport. Another is to schedule an airport transfer in both directions.
Event information might be outdated because of the coronavirus pandemic. More information is available from the organiser.
Past Iterations
IBA 2023
IBA 2023 occurred as a live trade exposition between the 22nd and 26th of October 2023 in Messe Munich. It did not incorporate coronavirus precautions due to the repealing of the country's pandemic restrictions. It received 1 073 exhibitants from 46 nations and 57 000 visitants from 150 countries.
IBA 2025
IBA 2025 in Düsseldorf was a live trade expo held between the 18th and 22nd of May 2025 in Messe Düsseldorf. It received 985 exhibitants from 46 nations and 49 115 visitants from 149 countries on 100 000 m2.
76,800
visitors
100+
lectures
1400+
exhibitors
Our visitors for the event
Hi Megan,
Hope your well. Just a quick note to say thank you for all your efforts in arranging Interschutz hotel for us, very much appreciated. All went well with the hotel, no issues.
Regards
We are happy with the hotel as it was really close to the fair and it was a nice one. Good brekastfast and we went outside to have dinner couple of times as it was nearby restaurants.
Carole Gaucher
Τhank you dear Megan for the super-fast actions!
Everything was fine! Milan suites is a very nice hotel!
Unfortunately, as you know, I gave my place to other colleague, and I stayed to another hotel, but the feedback I have got from my manager and colleagues was great!
Thank you so much for your support and looking forward to work with you again for our next booking in Frankfurt!
Best regards,
Alexandra Choleva
CPhI Worldwide - 2024
Hi Megan,
Everything was going as planned, the service was excellent.
I will be attending the "Koln Kind und Jugend" and "Nuremberg Spielwaremesse" next year. If you have something that matches, please send it my way.
Thank you and best regards,
Tony Shih
Kind + Jugend 2023
Hello George,
Everything went well at the Mercure Hotel Plaza Essen during the event.
We will be in touch for the next edition in 2025.
Sabatino
SCHWEISSEN & SCHNEIDEN 2023
Hi Mark,
You know what… YOU ARE AWESOME!!! Thank you for the help. Much appreciated!
Thank you & Best Regards,
Laura Chong
Bonjour Simon,
Everything was perfect.
Thanks!
JP
Dear Ellie,
Greetings to you! Hope you’re doing fine.
Yes, my boss had gone for the event. It was a successful trip for him.
Initially, I believe there was some confusion with the hotel booking on the hotels part but it was sorted out later.
Currently no plans yet, however, if we do need help we will be in touch.
Thank you to your team and Ms. Ellie for her support.
Dear Megan
I would like to send you my special thanks for your efforts. Not faced any problem and nice hotel. Thank you again!
Best regards,
Fahrettin Unal
Dear Megan,
Everything went well at the B&B Hotel Köln-Messe (2)
Anabela
Hi Christine,
I’ve appreciated your service and in particular your flexibility. We usually don’t know which staff will be attending our exhibitions until very near the time, and your flexibility with this is important to us and much appreciated.
The rate for the hotel was reasonable. It was near the upper end of our budget, but good value I think, considering the following feedback from staff:
“Hotel was fine, rooms were good and had no problems. Only potential issue was the limited parking, but this didn’t affect me last week.”
“Would definitely stay there again. Staff were really pleasant and helpful, food was good and the location was pretty good too.”
“I would stop there again no problem good rooms good food and good location for city centre.”
Many thanks again for your help.
Kind regards,
Rachel
Our Clients