Wonderful stay, very helpful staff.


Book hotels online for VIV Europe 2026
Book nowAbout the event
Update
Organisers have set the dates for VIV Europe 2026–June 2nd to June 4th, 2026. The event will occur at the Jaarbeurs Exhibition Center in Utrecht, the Netherlands, as a live trade expo.
Preface
VIV Europe is a pre-eminent animal husbandry and agrarian trade exhibition. It showcases the latest innovations and market opportunities. Salon VIV Europe occurs in the Jaarbeurs Exhibition Center. This compels approximately 25 600 participants to attend the event. This includes 25 000 visitants and 600 exhibiting companies. Such attendants represent 144 nations, such as Italy, the United States, China, and South Africa.
About VIV Europe
The VIV Europe exhibition enables participants to complete various goals. Such range from networking to earning recognition. It aids in achieving such business goals via its diverse event programme and extensive floor plan. Each iteration focuses on a central theme that reflects the current trends. Such include sustainability. Among the most pivotal sub-events is the detailed exposition. It features the latest wares related to swine, dairy, aquaculture, domestic fowl, and cattle. These are presented via ten segments: feed, additions, animal well-being, breeding, farm production, media, logistics, laboratory testing, automation and refrigeration.
Salon VIV Europe additionally features various conference and seminar sub-events. They focus on various essential topics, ranging from feeding to farm production. For instance, one iteration featured the European Live Feed Congress. It discusses global feed industry competitiveness, sustainable animal protein industry, and feed additives. Similar is the Poultry Marketing Round Table, which focuses on crisis management and future business strategies. Participants can also look forward to sub-events such as the Aquafeed Extrusion Conference. It focuses on subjects related to aquaculture, including extrusion and aquatic feed equipment. They can likewise consider attending micro-events such as "HUBORANGE!". It is a three-day seminar that debates trending topics, such as glocal farming, co-creation, and high-technology innovations for meeting future demands.
VIV Europe's exhibitor list often includes leading companies such as Evonik Industries, Incubatrici Borotto, Ishida Europe, Lanxess, and Nijhnis Industries. Such companies represent industries and sectors:
- Agriculture, including livestock & poultry;
- F&B;
- Marketing & sales;
- Import & export;
- Research;
- Media;
- Logistics;
- Pets;
- Laboratory testing equipment and services;
- IT & automation services.
VIV Europe Accommodation
Procure suitable accommodation for the VIV Europe exhibition before all the good deals are taken with Travel 2 Fairs Ltd. All that is necessary is to inform us about the rooms you need, how much you wish to spend, and your desired location. Travel 2 Fairs Ltd manages the rest. Reserve lodgings adjacent to Jaarbeurs Exhibition Center and gain valuable access to public transport. We can advise you on the best routes to take to the venue. Aside from affordable hotel accommodation for exhibitions, we also provide transport services. One way to travel to your hotel is to have a rent-a-car wait for you at the airport. Another is to schedule an airport transfer in both directions.
Event information might be outdated because of the coronavirus pandemic. More information is available from the organiser.
Past Iterations
VIV Europe 2022
VIV Europe Utrecht 2022 occurred as a hybrid trade exhibition between the 31st of May and the 1st of June 2022. It received 19 024 visitants from 142 countries and 435 exhibiting companies from 44 nations. 68% of the visitors were from West Europe, and 10% were from Eastern Europe. 14% of the trade visitors represented the Middle East and Africa, while 8% represented Asia and other global regions. 89% of the exhibiting companies and 86% of the visitants will attend the next edition. Of the exhibiting companies, 75% would recommend the event to others. Among the trade visitors, 84% would recommend VIV Europe. 71% of the exhibitors consider the event to be quite pivotal, while 75% of the visitors consider VIV Europe to have fair or very high importance. 82% of the visitors rate the event content as exceptional, while 74% of the exhibiting companies rate visitor quality as excellent.
18,300+
visitors
100+
seminars and conferences
144
represented countries
Our visitors for the event


Hello Tess,
I'm satisfied with our stay at Holiday Inn hotel in Dusseldorf :-).
Could you send offer for 2 single rooms + breakfast for the Medica fair 2024?
Best regards,
Beata Rynarzewska
Medica 2023

Tom and his team have been very helpful by finding a good hotel option close to the fair by train with affordable prices. Good job and let's keep in touch for the next fair

Hi Tom,
Thanks for getting in touch!
The show went very well for us. I hope you also found it successful!
I am very pleased with the help we got from you and your team throughout the process. It made the experience smooth and easy, which I really appreciate!
We will be in touch for future shows!
Best regards,
Billie
Vitafoods Europe & Finished Products Expo 2025

Yes we are back from our trip and happy for you to pass on the below regarding Ashleys Gardens
We could walk from the venue to the Messe Dusseldorf exhibition centre which was a big advantage for us. So the location was key and a big tick.
The hotel is of course very old and the rooms are very small with no lift so up 2 flights of stairs with bags for everyone.
Restaurant is popular with the locals and often cannot fit you in for dinner and wont let you charge back to the rooms.
Staff are friendly and breakfast is good.
All the best.

Dear Tom
Everything was perfect
I will contact you again next year
Best
Massimo

Dear Ellie,
Thank you for your email.
Yes, the hotel and its service are simply perfect. I am grateful for all efforts you have made.
Pertaining to Milan CPhI, yet to confirm my itinerary. I will keep you informed when I need your help.
All the best.
Regards – Venus C C Lam
CPhI Worldwide 2023

Dear Tom,
As usual, you helped us a lot to solve the changes in our bookings. It was an excellent job.
As for the Hotel Flandrischer Hof - it is a good hotel with normal services, biggest advantage is the little distance to the fair area.
Zsuzsa Szander/GRANUFLEX Holding Ltd.

Hello Megan,
Everything was great, stay without any problems.
Integrated Systems Europe - 2024

Morning Tom,
Hein is back in the office after a very successful business trip. He was very pleased with the hotel and has asked I must keep the name for his next trip to the IWA show in 2018. Once again thanks for your help and friendliness with the booking of the accommodation.

Dear Tom,
the fair went very well and the colleagues were happy with the accommodation.
Only a small remark on Hotel Am Augustiner Platz: the position was wonderful, but my colleagues remarked that the rooms were not tidied up (they spent two nights there).
I thank you very much for your professional assistance and always kind and positive service.
Look forward to working with you again!
Have a nice day
interzum 2025

Dear Tom,
Thank you for your email.
ANUGA 2023 was successful. The hotel, 25hours Hotel The Circle was a great, convenient location. The staff was quite friendly and the breakfast was good. The drawback for me was very limited space to hang and store clothes. Also, the room not being equipped with an iron and ironing board was not ideal, but the front desk was able to supply upon request. Overall, I was satisfied with my stay.
Though it is still quite early, I suspect I will attend ANUGA 2025.
ANUGA 2023
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