Thank you for helping me finding a hotel during the fair Interzum in Cologne. Everything was ok! Thank you again!
About the event
Update
ITB Berlin 2026 will occur between the 3rd and 5th of March 2026 in Messe Berlin alongside ITB Berlin Convention.
Preface
ITB Berlin (Internationale Tourismusborse Berlin) is one of the largest and most pivotal trade fairs for the tourism and HoReCa industries. It is an annual trade show founded in 1966 that serves as a central B2B platform. It presents the latest services, products, and popular destinations. This includes hospitality packages, holiday properties, and over 180 travel locations. This allows ITB Berlin’s attendees to prepare for the upcoming tourist seasons by learning about the latest market-driving forces, innovations, and business opportunities. The event welcomes more than 160 000 visitants and approximately 10 000 exhibiting firms, including around 1 000 leading buyers. They network, present new products, conduct business and expand their specialist knowledge on an event area of 160 000 m2.
About ITB Berlin
The ITB Berlin event receives participants from the tourism, HoReCa, and outdoor & travel sectors. Additionally, members of the transport and aviation industries attend the event. So do the media and event organisation sectors.
The ITB Berlin agenda features various showstoppers. These include the exhibition, which enables the overview of numerous hotels, holiday properties, travel packages, destinations, and types of tourism. Examples include adventure travel, business travel, medical tourism, and others. Additionally, the fair presents career and education opportunities via the ITB Career Center. Participants should also not overlook the ITB Berlin Awards, including the ITB Book Awards and the Destination Awards, as they grant recognition. The ITB MICE Forum is a must-attend for participants seeking to expand their knowledge.
ITB Berlin’s exhibitor list features various leading enterprises. Examples include:
The ITB Berlin agenda features various showstoppers. These include the exhibition, which enables the overview of numerous hotels, holiday properties, travel packages, destinations, and types of tourism. Examples include adventure travel, business travel, medical tourism, and others. Additionally, the fair presents career and education opportunities via the ITB Career Center. Participants should also not overlook the ITB Berlin Awards, including the ITB Book Awards and the Destination Awards, as they grant recognition. The ITB MICE Forum is a must-attend for participants seeking to expand their knowledge.
ITB Berlin’s exhibitor list features various leading enterprises. Examples include:
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ITB Berlin Accommodation
Procure suitable accommodation for ITB Berlin with Travel 2 Fairs Ltd. All that is necessary is to inform us about the rooms you need, how much you wish to spend, and your desired location. Travel 2 Fairs Ltd manages the rest. Reserve lodgings adjacent to Messe Berlin. This will improve your commuting time by gaining invaluable public transport access. We can inform you of the top-quality routes to take to the locale. Apart from reasonable lodging accommodation for expositions, we similarly supply transportation services. One travel method to your hotel is to have a rentable car expecting you at the airport. Another is to schedule an airport transfer in both directions.
Event information might be outdated because of the coronavirus pandemic. More information is available from the organiser.
Past Iterations
ITB Berlin 2022
The 2022 edition of ITB Berlin occurred as a digital event between the 8th and 10th of March 2022, with a Digital Business Day on the 17th of March 2022. The event was hosted on itb.com with the aid of Messe Berlin. The edition took place as a digital trade exposition due to the pandemic. The edition featured 223 speakers, 450 correspondents from 30 countries, and 60 700 visitants from 125 nations. 2 500 buyers from 96 countries attended the Digital Business Day.
ITB Berlin 2023
The 2023 iteration of ITB Berlin received approximately 5 500 exhibiting firms from 161 nations and 90 127 visitants from over 180 countries. This includes 1 300 ITB Buyers’ Circle members, with 70% travelling from overseas. 3 000 correspondents, 333 travel blog experts and 400 international lecturers additionally attended.
ITB Berlin 2024
The 2024 iteration of ITB Berlin was a live trade exposition hosted in Messe Berlin. It featured more than 5 500 exhibiting firms from 170 nations and approximately 100 000 attendants on 150 000 m2. This included more than 300 bloggers, around 3 200 media specialists from 103 countries, 24 000 conference attendees, 1 300 leading purchasers from the ITB Circle, approximately 80 ministers and state secretaries and 72 ambassadors.
ITB Berlin 2025
Feria ITB Berlin 2025 was a live trade expo held in Messe Berlin. It presented the wares of 5 800 exhibiting firms from over 170 nations (5% increase compared to 2024) and showcased the lectures of around 400 lecturers. Among the approximately 100 000 visitants were 1 300 leading purchasers from the ITB Circle (87% of the visiting from abroad). Over 80 000 business contacts were created during Feria ITB Berlin 2025.
10,000+
exhibitors
160,000
sq m of exhibition area
160,000+
trade visitors
Our visitors for the event
Sonia
Laura Chong
Dear Mark,
Thank you for providing good supports as always. We had a good time in Dusseldorf and show went well. Good rate and best services from you, we appreciated it much. You will receive my email on next year bookings very soon!
And, Happy Thanksgiving!
Regards, Laura
Alderman
Service in finding room in the location was first class. Hotel met all the requirements we desired.
Will be using you chaps again!
Solja Mannermaa
Dear Tom,
Thank you for you email. Have you tried to call me? Is Tom still on vacation?
I was very satisfied with Nobu Barcelona. Rooms were nice and breakfast was ok. Staff was also friendly. I have nothing to complain about.
I have booked the rooms for next year already for CPHI Milan.
Best regards,
Solja
CPhI Worldwide 2023
Rebekah Daniels
Tom is great! He always got back to me right away with the best prices!
Lisa Gray
Hi Michelle
Thanks for the follow up on our ProWein 24 trip.
The Mercure served its purpose for us as we were only there a couple of nights - and didn't really spend too much time at the hotel.
We understood hotel was a bit further out (and this was reflected in the pricing) - only slight negative was length of time it took for a taxi to arrive. Would have hoped hotel had a contract with taxi firm to ensure guests don't have too long to wait once ordered. We learned from our initial mistake and ensured we had pre-ordered a taxi for return to airport.
Positives:
Helpful staff
Great humour from barman!
Clean, basic rooms
Negatives:
No safe in room
No iron in room
Length of time for taxis to arrive
Overall, Michelle made the booking process very simple and was a great help with my questions and area information - thank you!
Should we require accommodation for events going forward we'll be in touch.
Thanks
Lisa
ProWein 2024
Laure Nogier
Dear Tom,
Thanks for the follow up, everything went well!
Could you please make us a proposal for the edition of Vitafoods 2025 in Barcelona?
Close to the exhibition center or close to a metro station joining directly the convention center.
Thanks in advance.
Vitafoods Europe & Finished Products Expo - 2024
Gergana Yordanova
Dear Ben,
Thank you for your e-mail! Our trip was successful, everything with the hotel was ok and your service was perfect! Thank you for your assistance and we will be in touch.
Kind regards,
Gergana
Anuga 2023
Emma TRACZ
Dear Mark, Sorry to reply this late! I have just got back to Taiwan after this long business trip – the K was very successful and thank you for asking. I would love to take a while to give you mine, and my Teammates’ feedback about the accommodation. Overall impression: Very good value for money! Pros: 1. Great location – it took 2 minutes to walk to the metro station and then 20 more minutes on the train to get to the fair. 2. Lots of restaurants and shops around – very convenient! 3. Rooms were big and clean, and we had plenty of space for our suitcases. 4. Comfortable beds, central heating and big bathrooms. 5. We will definitely consider it for the next K! it fulfilled most of our requirements! Having said all that I know you would like to know about the cons. I do not try to attack you, as you don’t run the hotel, but for your reference and future customers you should be aware of the down side of the hotel; 1. There was no internet connection in the rooms – I think it was the biggest problem for us, as we had to receive emails and work in the lobby – the only place with the internet connection. You must know that the lobby was in a different building across the street! So this was not what I had in mind when ordering the rooms – Wi-Fi connection in the room is the most important thing when searching hotels for myself and my Team. The lobby was also a bar and a restaurant at the same time so it was inconvenient for us and other patrons to work there. The staff of the hotel did nothing upon my request to fix the connection in at least some of our rooms. 2. Great location – unfortunately it comes with a price – the area was busy and loud every night and for the whole night, the windows didn’t block all of the noise of breaking glass and drunken singing. As I said at the beginning it was good value for money, and we would still chose this one! Knowing it was loud and there was no internet would not stop us from ordering it, but it would give us heads up and chance to mentally prepare. I hope my feedback was helpful and you will communicate with the hotel the need for Wi-Fi.
Thank you! Best Regards, Emma TRACZ Regional Manager
Céline Comtois
Hi Michael,
Thank you for your email. The hotel was really great, comfortable, in a great location. Everything was really nice, thank you.
I’ll get back to you with Novalis team probably next year for Francfort.
Bet,
Céline
Gizem Erturk
Dear Michelle,
I would like to thank you for all your support throughout this process.
The hotel was really good, the location was close to the fair.
I look forward to working again at the next events.
Thanks and Regards,
Carlos Jimenez
Dear Michelle,
That’s really good news, thank you so much for your fantastic help.
I’ll print all the vouchers and ready to fly out.
I hope you stay safe and wish you great weekend ahead.
Our Clients
