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IAW 2025

Book hotels online for IAW 2025
Book nowAbout the event
Update
Following the successful hosting of the 2024 editions, organisers have opted to proceed with the 2025 edition. IAW 2025 will take place between the 2nd and 4th of September 2025 as a face-to-face event. The event will take place at Messe Cologne.
Preface
Do not lose sight of the fast-paced trends in retail and promotions at IAW. The international trade fair brings in over 300 exhibitors to Germany to present an in-depth overview of several industry sectors, including clothing, consumer goods, cosmetics, toys, home products and promotional products. IAW is renowned for its product portfolio, which features beverages, computer accessories, cosmetics, DIY products, electrical goods, electronics, fabrics, flowers, food, garden products, gift items and hardware.
IAW Accommodation
Secure your chances of success with hotels in Cologne within your price range. For an online hotel reservation for trade fairs, turn to Travel 2 Fairs Ltd. Business travel has many components to itself, but one of the most important is accommodation. It can take many hours to find the right hotel deal for your company, and Travel 2 Fairs Ltd shortens the search to a single business day. It is simple. Give us your planned budget, how many people are in your group and the dates you are travelling. Our team uses this data to create a bespoke stay in a trusted venue.
Past Iterations
IAW September 2021
IAW 2021 September occurred between 14-16.09.2021 at Messe Cologne. The edition was a face-to-face trade exhibition with strict coronavirus precautions, including attendants needing to show health certificates. Around 200 exhibiting firms and 5 000 visitants from 52 countries attended the fair.
IAW March 2022
IAW 2022 March featured around 4 800 attendants from 66 countries. The event was a face-to-face trade exhibition in Messe Cologne. It occurred between 08-10.03.2022. The venue featured the latest coronavirus precautions, including mandatary medical face coverings.
IAW September 2022
IAW 2022 September featured 260 exhibiting firms from 22 countries, including 60 newcomers, and around 5 000 trade visitants from 66 nations. The fair was held live between 06-08.09.2022 in Messe Cologne. It did not feature coronavirus precautions due to the repealing of the country's pandemic restrictions.
IAW March 2023
IAW 2023 March occurred as a live trade exhibition in Messe Cologne between 28.02-2.03.2023. The venue did not include coronavirus precautions. This was because of the repealing of the country's pandemic restrictions. The iteration signified a new attendance record as it featured more than 6 000 visitants from 80 countries with 48% being buyers. Additionally, the trade exhibition received 280 exhibiting firms from 22 nations with at least 17% being newcomers.
IAW September 2023
IAW September 2023 was a live trade exposition in Messe Cologne between 05-07.09.2023. It featured 5 000 visitants from 66 nations who over-viewed the wares of 290 exhibitants from 24 countries. The event took place on 30 000 m2 of event space.
IAW March 2024
IAW March 2024 was a live trade exposition in Messe Cologne between 04-06.03.2024. It featured 285 exhibiting firms from 26 nations, 5 400 visitants, and 26 speakers on 30 000 m2.
IAW September 2024
IAW September 2024 was a live trade expos hosted in Messe Cologne between 03-05.09.2024. It was attended by 4 850 visitants and 285 exhibiting firms from 28 participating countries.
IAW March 2025
IAW March 2025 took place as a live trade expo in Messe Cologne between 11-13.03.2025. It featured 280 exhibiting firms from 21 nations and 5 200 visitants.
Our visitors for the event


Τhank you dear Megan for the super-fast actions!
Everything was fine! Milan suites is a very nice hotel!
Unfortunately, as you know, I gave my place to other colleague, and I stayed to another hotel, but the feedback I have got from my manager and colleagues was great!
Thank you so much for your support and looking forward to work with you again for our next booking in Frankfurt!
Best regards,
Alexandra Choleva
CPhI Worldwide - 2024

Dear Megan,
All went well, your support as always has been perfect.
Thank you,
Luis Matias
Director Comercial / Commercial Director

Bonjour Simon,
Everything was perfect.
Thanks!
JP

Hello Tracy, thank you for your question. The hotel was nice, it was a good recommendation. The rooms were clean, the staff was helpful, the breakfast really good. Thank you for organizing this hotel.
Best regards Doris.
CPhI Worldwide 2023

The service was excellent and nothing to complain about. I really appreciated the patience and kindness shown by Ms.Ellie from traveltofair who assisted me at any time.

Dear Michelle,
I would like to thank you for all your support throughout this process.
The hotel was really good, the location was close to the fair.
I look forward to working again at the next events.
Thanks and Regards,

Thank you Tom.
All went very well. Thank you again for your assistance.
Kind Regards,

Dear Megan,
We check in to the hotel without any problems.
Thank you very much for your support, I hope to ask you for additional assist in finding accommodations in the future for business trips.
Stay healthy and safe!
Best regards,
Keedon

Dear Michelle,
thanks for the information and for the perfect organization.
Best regards,
Waltraud
CPhI Worldwide 2023

Dear George,
Thank you very much for that !
George is amazing, love working with him ! And you guys are doing a great job.
I gave a feedback as below
About Electronica 2026, yes, we can start thinking about it.
electronica - 2024

Dear Michael,
Leonardo Hotel Berlin was a very good choice.
Thanks for your help!
Ciao
Francesca
Our Clients





