Thank you so much Michelle for all your kind and super-efficient assistance,
You are an absolute pleasure to deal with
Kindest regards
IAW 2027
(9 March 2027
- 11 March 2027
)
Venue:
Messe Cologne
Organizer:
Nordwestdeutsche Messegesellschaft
Book hotels online for IAW 2027
Book nowAbout the event
Update
IAW 2027 will take place between the 9th and 11th of March 2027 as a face-to-face event. The event will take place at Messe Cologne.
Preface
Do not lose sight of the fast-paced trends in retail and promotions at IAW. The international trade fair brings in over 300 exhibitors to Germany to present an in-depth overview of several industry sectors, including clothing, consumer goods, cosmetics, toys, home products and promotional products. IAW is renowned for its product portfolio, which features beverages, computer accessories, cosmetics, DIY products, electrical goods, electronics, fabrics, flowers, food, garden products, gift items and hardware.
IAW Accommodation
Secure your chances of success with hotels in Cologne within your price range. For an online hotel reservation for trade fairs, turn to Travel 2 Fairs Ltd. Business travel has many components to itself, but one of the most important is accommodation. It can take many hours to find the right hotel deal for your company, and Travel 2 Fairs Ltd shortens the search to a single business day. It is simple. Give us your planned budget, how many people are in your group and the dates you are travelling. Our team uses this data to create a bespoke stay in a trusted venue.
Past Iterations
IAW September 2021
IAW 2021 September occurred between 14-16.09.2021 at Messe Cologne. The edition was a face-to-face trade exhibition with strict coronavirus precautions, including attendants needing to show health certificates. Around 200 exhibiting firms and 5 000 visitants from 52 countries attended the fair.
IAW March 2022
IAW 2022 March featured around 4 800 attendants from 66 countries. The event was a face-to-face trade exhibition in Messe Cologne. It occurred between 08-10.03.2022. The venue featured the latest coronavirus precautions, including mandatary medical face coverings.
IAW September 2022
IAW 2022 September featured 260 exhibiting firms from 22 countries, including 60 newcomers, and around 5 000 trade visitants from 66 nations. The fair was held live between 06-08.09.2022 in Messe Cologne. It did not feature coronavirus precautions due to the repealing of the country's pandemic restrictions.
IAW March 2023
IAW 2023 March occurred as a live trade exhibition in Messe Cologne between 28.02-2.03.2023. The venue did not include coronavirus precautions. This was because of the repealing of the country's pandemic restrictions. The iteration signified a new attendance record as it featured more than 6 000 visitants from 80 countries with 48% being buyers. Additionally, the trade exhibition received 280 exhibiting firms from 22 nations with at least 17% being newcomers.
IAW September 2023
IAW September 2023 was a live trade exposition in Messe Cologne between 05-07.09.2023. It featured 5 000 visitants from 66 nations who over-viewed the wares of 290 exhibitants from 24 countries. The event took place on 30 000 m2 of event space.
IAW March 2024
IAW March 2024 was a live trade exposition in Messe Cologne between 04-06.03.2024. It featured 285 exhibiting firms from 26 nations, 5 400 visitants, and 26 speakers on 30 000 m2.
IAW September 2024
IAW September 2024 was a live trade expos hosted in Messe Cologne between 03-05.09.2024. It was attended by 4 850 visitants and 285 exhibiting firms from 28 participating countries.
IAW March 2025
IAW March 2025 took place as a live trade expo in Messe Cologne between 11-13.03.2025. It featured 280 exhibiting firms from 21 nations and 5 200 visitants.
IAW September 2025
IAW September 2025 was a live trade expo hosted between 02-04.09.2025. It featured 260 exhibiting firms from 23 countries and over 4,700 trade visitants from around 70 nations on 30,000 m².
IAW March 2026
IAW March 2026 was a live trade expo hosted between 24.-26.03.2026. It featured approximately 4 900 visitants and 280 exhibiting firms from 25 exhibiting nations.
IAW September 2026 was a live trade expo hosted between 08-10.09.2026. It featured 260 exhibiting firms, including 26 first-time exhibitants, and approximately 5 000 visitants from more than 65 nations.
Our visitors for the event
Cheryl- Leigh Thomas
SAMARA DESPOINA
Working with your agency was flawless, Tracy Olsen amazing, readily available to our request. The hotel was welcoming. Yours sincerely, Despoina Samara
Rolf Zimmermann
Dear Tom
Please let me offer you the feedback like this: (I also gave it on the phone to one of your colleagues)
I was happy with my stay in Madrid. Your job was of high quality and high value to me. The location in center of town was wonderful. The price acceptable.
Keep up the good job.
There are no more exhibition planned for this year. I will probably start thinking about next year after the summer.
Regards
Rolf Zimmermann
SALON GOURMETS 2025
Alessandra Angeloni
Dear Megan,
The hotels booked for our group (Arya Stadium and Madanis Liceo) were both perfect for our needs.
CPhI Worldwide - 2023
Adrian Iurcan
Hello George,
Everything went well at the Leonardo Hotel Koln during Anuga 2023.
We will make sure to contact you for our next business trip.
Adrian
Anuga 2023
Mandy Lin
Nice house and nice location to fair ground.
It’s very convenient that the supermarket is just across the street.
The host is also nice to help for transportation to train station.
Only disappointed that the electric kettle is not clean.
Tommaso Lo Russo
Dear Megan,
Thanks for your email. The trip was fine and the hotel is Ok.
Please let me know what you can offer for Anuga in October
Tommaso Lo Russo
Export Manager
Enzo Bertola
Hello Megan,
Thanks for your mail, I see you are “monitoring us”, like CIA / FBI …. J J J We have positive feedback about Euro Park Hotel, all went fine, as scheduled. Anyhow, no problems, we decided to confirm in advance and it is OK, it was our decision. Hotel people were good and friendly, rooms clean, hotel in general was OK. Maybe just a little remark: missing real coffee, maybe better coffee maker is appreciated more (the one available was not good…..but this is our taste, maybe others are appreciating).
Keep in touch Megan,
Bye now, Enzo
Ms Katarina Lazić
Tom was perfect and it was easy working with him.
My colleagues are Very satisfied and are happy with the hotel they stayed.
Marmomac 2023
ILARIA
The hotel was in the right location. We moved by train and metro to come to Milan and then reach the CPHI. What I asked is what I got. Perfect! The hotel was nice, comfortable rooms, good breakfast!
Valerie Angelini
Hi Tracy,
Everything was perfect with Margot House! Thank you!
CPhI Worldwide 2023
Monica Minotti
Dear Tom,
Everything went well at Motel One Hamburg am Michel, however, for next time we would like to try with a different hotel.
Monica Minotti
Our Clients
