Michelle,
Just returned from SMM2022 in Hamburg.
All interaction with Hotel went perfect.
THANK YOU 😉
Best regards
Book hotels online for HYPER JAPAN 2026
Book nowAbout the event
Update
The 2026 edition of HYPER Japan will take place as a live event at Olympia London between 24.07.2026 and 26.07.2026.
HYPER Japan – A Brief Introduction
HYPER Japan is an international trade show based in London, UK, which performs a dual function – both a procurement platform for end consumers enamoured by Japanese pop culture and a rich showcase of Japanese culture, which promotes understanding and appreciation. As such, HYPER Japan is not just one thing, but many, and therein lies its popularity with visitors from all walks of life. HYPER Japan occurs twice per year and both editions are heavily visited. The summer show garners around 80,000 visitors and the autumn show exceeded 50,000 visitors. These numbers are consistent over the years.
An Industry Profile
Japan has fascinated Westerners for decades, especially with the development of Japan’s animation and comics scene, its colourful fashions and technological innovations. But there’s also a deep love for Japanese aesthetics and philosophy, reflected in its traditions and rituals. HYPER Japan is a full embodiment of all these aspects as the show is parts festival with traditional tea ceremonies and street foods, and part marketplace, where visitors can find just about anything. This includes merchandise, clothes, games, traditional arts, kawaii wares, foods, novel technology, handmade wares, antiques, accessories, and souvenirs.
Travel 2 Fairs Takes You There
Travel 2 Fairs Ltd assists you in planning your outing at HYPER Japan so that you enjoy a productive trip and manage to save money on your hotel accommodation. A personal travel assistant works on your case exclusively, so you can book your stay within a single workday. All you need to do is tell us a price range and a list of the most affordable hotel rooms will arrive the next day. Travel 2 Fairs Ltd works with small and large groups alike, and we have a large network of hotels and guest houses in London to choose from.
Past Iterations
HYPER JAPAN 2023
The 2023 iteration of HYPER JAPAN was hosted as a live trade exposition between 21-23.07.2023 in Olympia London. The face-to-face format featured over 40 exhibiting firms and approximately 30 000 visitants.
HYPER JAPAN 2024
HYPER JAPAN 2024 was hosted as a live trade exposition between 19-21.07.2024 in Olympia London. The format featured around 350 exhibiting firms.
HYPER JAPAN 2025
HYPER JAPAN 2025 was a live trade expo held between 18.07.2025 and 20.07.2025 in Olympia London. The format featured around 470 exhibiting firms.
Our visitors for the event
Ivan S. Larsen
Stephane Launais
Hello Edward,
Thank you for the follow up.
We really appreciated your service and your reactivity so we will not hesitate to recommend you to others.
We will certainly participate in Biofach 2024.
Best regards,
Stéphane LAUNAIS
Mr Alejandro Benitez
Your service:
Positive:
- There was always an answer within a few hours.
- There were friendly reminders, should one have forgotten something.
Hotel
Negative:
- There was little choice at breakfast.
- For weekend arrivals the reception is empty.
- The windows could not be opened due to laws/ ordinances.
Positive:
- The train is 3 - 5 minutes walk away.
- There are some good restaurants nearby
- On request you got the key to open the window
- There were shopping facilities (supermarkets) nearby
- The hotel offers parking possibilities; (Otherwise there is a parking garage 100 m away)
- The parking spaces at the hotel are free of charge
Best Regards,
Alejandro
Kadidia Bah
Dear Tracy,
Thank you for your email.
Our stay at The Tower Plaza Hotel Dubai was good, thank you.
We won’t attend Medica & Arab Health this year, thank you for your offer.
Arab Health - 2024
Dagmar Thiem
Dear Megan,
Thank you very much for your great assistance in booking and organizing the hotel accommodation, meeting room and dinner in the restaurant of our team during Vitafoods 2026.
Thank you very much for your assistance.
Best regards,
Dagmar Thiem
Vitafoods Europe & Finished Products Expo – 2027
ANDREA RAMPOLDI
We found the hotel clean and tidy with really helpful and friendly staff.
The location of the hotel is convenient and easily accessible
Renate Klein
Hello George,
Everything went well at Mercure Residenz Frankfurt Messe during Frankfurt Book Fair – 2023.
Renate
Frankfurt Book Fair 2023
Mariana Taute
Morning Tom,
Hein is back in the office after a very successful business trip. He was very pleased with the hotel and has asked I must keep the name for his next trip to the IWA show in 2018. Once again thanks for your help and friendliness with the booking of the accommodation.
Kresimir Brkic
Hello Ben,
Everything went well at Arthotel Ana im Olympiapark (4) no complaints.
Kresimir
Valentina Nordi
Dear Tom,
the Expo was going great for Probiotical Spa! Thank you for your support and your time!
I’m glad to inform you that we want to choose the same hotel for the next year (Renaissance Barcelona Fira Hotel). We will waiting your new proposal for 18 single rooms and 2 DBL sole use rooms.
Have a nice weekend,
Valentina Nordi
Vitafoods Europe & Finished Products Expo 2025
AIME KALEMBA
The service was excellent and nothing to complain about. I really appreciated the patience and kindness shown by Ms.Ellie from traveltofair who assisted me at any time.
DANIELE MALTINTI
We are very thanksful to Tom Parker to suggeste to us the hotel Premier Inn Nürnberg city center. Hotel is located perfect to reach the fair, clean , good breakfast and very hospitable staff. It were our pleasure to stay there and enjoy our time in Nurinberg. Thank you! Best regards, Staff Viva srl (Italy)
Our Clients
