The service was excellent and nothing to complain about. I really appreciated the patience and kindness shown by Ms.Ellie from traveltofair who assisted me at any time.


Book hotels online for GENERA 2025
Book nowAbout the event
Update
GENERA 2025 will be hosted as a live trade fair at the IFEMA - Feria de Madrid in Spain. The event will take place between the 18th and 20th of November 2025.
Introduction
GENERA champions sustainability, energy efficiency and a strict balance between energy and environment. The focus of the international trade fair falls on the biofuel market, as showcased by over 250 exhibitors covering the entire value chain from biomass power plants to solar energy and energy storage. Madrid, Spain is preparing to host 10,000 trade visitors. That’s all the incentive you need to get started on your business travel arrangements. To land the best hotel accommodation for trade fairs, turn to Travel 2 Fairs ltd.
GENERA strikes a perfect blend of providing information and introducing products, as the support program runs technical workshops and also features the Innovation Gallery. This feature highlights achievements in research and development. The exhibition’s portfolio includes biofuels, electronic components, fuel cells, generators, geothermal power plants, heat pumps, hydropower plants, meters, photovoltaic systems, recycling systems and more. This is where you have to focus, rather than spending hours choosing hotels in Madrid. This is what Travel 2 Fairs Ltd does, and we take a day to accomplish. We select properties in helpful locations, serviced by public transport and firmly in your price range to make business travel affordable.
Past Iterations
GENERA 2021
GENERA 2021 was a hybrid trade exhibition held between the 16th and 18th of November 2021. The hosting location of the live aspect of the event was IFEMA in Madrid. The hosting location featured the latest coronavirus safeguards to ensure the safety of the 20 014 visitants and 211 exhibiting companies. This included attendees needing to show documents such as proof of recovery before admission. The edition received over 30,000 participants.
GENERA 2022
GENERA 2022 was a live trade exhibition in the IFEMA. It was held between the 14th and 16th of June 2022. The hosting site featured strict coronavirus safeguards such as social distancing. The event received around 260 exhibitors and over 15,000 visitors.
GENERA 2023
The 2023 iteration of GENERA signified a new attendance record. The live trade exhibition, held between the 21st and 23rd of February 2023, received 35 107 visitants from 63 countries. They examined the wares of 402 exhibiting companies from 21 nations. The hosting location, IFEMA, did not feature coronavirus safeguards due to the removal of the country's pandemic restrictions.
GENERA 2024
GENERA 2024 occurred as a live trade exposition between the 6th and 8th of February 2024. The live iteration featured more than 500 exhibiting firms from over 60 nations and 35 000 visitants on 24 000 m2.
Our visitors for the event


Our stay in this hotel was pleasant, we were well located in the city center and close to the public transportation to reach the fair venue. The help and support of Travel To Fair was excellent as usual, I am looking forward to work again with them for CPhI 2024. I.Carrara
CPhI Worldwide 2023

Dear Megan,
It's nice to hear from you. The stay was fine and all the coworkers enjoyed the Hotels (both the terrasses and Olympia)
Have a nice day,
Marta Iannuzzi
Boat Shows Coordinator

Hi Ben,
Everything went well and the staff liked the hotel. Yes I think we will consider it for next year. Thank you

Dear Ben,
I had great time during my stay in B&B Hotel Düsseldorf.
I will give you feedback later as regards Gulf food exhibition 2024.
Best regards
Anuga 2023

Hello Megan,
Thank you for your email. I've received only positive feedback about the hotel. Good experience overall!
I appreciate you taking the initiative for the FIE 2025 in Paris.
Merci, Thank you
JG
Fi Europe & Hi – 2024

Dear Megan,
Thank you, it went very well. Hotel was nice and I liked the location very much. Would have been nice with a chair and maybe a small desk in the room, but no biggie.
I will probably buy via our cruise network next time, I usually do, so not relevant.
Med venlig hilsen/best regards
Torsten Engsig

Hi Michelle
Thanks for the follow up on our ProWein 24 trip.
The Mercure served its purpose for us as we were only there a couple of nights - and didn't really spend too much time at the hotel.
We understood hotel was a bit further out (and this was reflected in the pricing) - only slight negative was length of time it took for a taxi to arrive. Would have hoped hotel had a contract with taxi firm to ensure guests don't have too long to wait once ordered. We learned from our initial mistake and ensured we had pre-ordered a taxi for return to airport.
Positives:
Helpful staff
Great humour from barman!
Clean, basic rooms
Negatives:
No safe in room
No iron in room
Length of time for taxis to arrive
Overall, Michelle made the booking process very simple and was a great help with my questions and area information - thank you!
Should we require accommodation for events going forward we'll be in touch.
Thanks
Lisa
ProWein 2024

Hello Tom,
The hotel in Barcelona was nice and your services were good!
CPhI Worldwide 2023

Hi George,
My colleagues and I really enjoyed our stay at art’otel cologne. The hotel is in a great location and has easy access to the Fair.
The rooms were very clean and comfortable and the service very friendly and helpful.
We will be back in 2 years for the next Anuga.
Thank you for your help and cooperation on this trip.
Anuga 2023

Dear George,
Thank you very much for that !
George is amazing, love working with him ! And you guys are doing a great job.
I gave a feedback as below
About Electronica 2026, yes, we can start thinking about it.
electronica - 2024

Great service, very supportive during the full process. Customer friendly and never tired to answer questions and make changes when necessary.
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