We are very thanksful to Tom Parker to suggeste to us the hotel Premier Inn Nürnberg city center. Hotel is located perfect to reach the fair, clean , good breakfast and very hospitable staff. It were our pleasure to stay there and enjoy our time in Nurinberg. Thank you! Best regards, Staff Viva srl (Italy)
BIT - INTERNATIONAL TOURISM EXCHANGE 2026
(10 February 2026
- 12 February 2026
)
Venue:
FIERA MILANO RHO PERO
Organizer:
Fiera Milano S.p.A.
Book hotels online for BIT - INTERNATIONAL TOURISM EXCHANGE 2026
Book nowAbout the event
Update
The 2026 edition of BIT will be held as a live trade exhibition between the 10th and 12th of February 2026 in Fiera Milano.
Preface
BIT – INTERNATIONAL TOURISM EXCHANGE invites diverse members of the MICA, incentive travel, and tourism industries. Examples include travel agents, tour businesses and tourist committees. It is where they can exchange knowledge and discuss the industry and its future within the upcoming year. The global exhibition presents the latest tourist and traveller behaviour trends. It also focuses on the effects of the present economic and social climate on the related sectors. The iterations often feature more than 2 000 exhibiting firms and 60 000 industry insiders. This is because BIT – INTERNATIONAL TOURISM EXCHANGE has a high B2B focus, as reflected in the program. There are extensive networking and matchmaking events to help you find potential partners and buyers.
BIT – International Tourism Exchange Accommodation
Do not leave your business travel arrangements to the last moment. Instead, let Travel 2 Fairs Ltd handle the task. We specialise in hotel accommodation for trade fairs. As such, we work with every category of hotel in Milan. This ranges from small independent properties outside the city to glamorous brand names near the exhibition venue. All that is required of you is to specify your price range, how many rooms you want and a preference in location. Open your inbox the following day to discover our top deals and discounts.
Past Iterations
BIT 2022
BIT 2022 occurred as a live trade exhibition in Fiera Milano, with the location featuring coronavirus precautions such as social distancing. The edition received 893 exhibiting firms from thirty-one nations.
BIT 2023
BIT – International Tourism Exchange 2023 was a live trade exhibition held in Fiera Milano. The event site did not feature coronavirus precautions because Italy had repealed its pandemic restrictions. Over 1 000 exhibiting firms attended the iteration.
BIT 2024
BIT – International Tourism Exchange 2024 was a live trade exposition hosted in Fiera Milano. It received more than 1 100 exhibiting firms from 66 nations.
BIT 2025
BIT 2025 featured the wares of more than 1 100 exhibiting firms from 66 nations and over 300 global purchasers. It occurred as a live trade expo in Fiera Milano.
Our visitors for the event
DANIELE MALTINTI
Pia
Thanks to Tess,
we had nice time in Hotel City Garden in Amsterdam. Especially thanks for the room upgrade we got!
Many thanks...
Dimitrios Kipros
Great service, very supportive during the full process. Customer friendly and never tired to answer questions and make changes when necessary.
Debra Seagreen
Nick Lloyd is very helpful, and friendly. He replies to questions quickly and informatively. We did not end up booking anything due to other reasons, but I would recommend Nick Lloyd to anyone wanting to book accommodation for conferences.
Amy Weston
Dear Megan,
Thank you for your email and the final bit of information.
Just wanted to say a huge thank you for all of your help - its been super easy and I look forward to working with you again the following year!
Best,
Amy
InnoTrans – 2024
Lily Liu
Dear Tom,
Thanks for your email. For the Golden Leaf, generally speaking, it is a good experience. There are the tasty apples and free coffee and tea in the lobby. The people in the hotel are very nice. We just complain about the wi-fi in the hotel is not good, I can't use it in my room. I found many guests complaining about it in the reception. But anyway, thanks for your help.
Best regards.
Sarah Antoniazzi
THANK YOU very much - I definitely will, it’s also a pleasure to work with you, very friendly, quick and uncomplicated. 😊
Of course, we will.
Best regards,
Sarah
LEFTERIS FOTOPOULOS
Everything was perfect. The hotel was very nice, clean and good services. Excellent breakfast and very close to the fair, with easy approach. The organization of trip was also excellent and with full details. We faced no problem at all. Thank you for everything.
Dan Karlsson
Hi Tom
The exhibition was excellent, and the hotel met our expectations. Thank you.
Dan Karlsson
Key Account Manager
Aqua Nor - 2025
Furkan Mesut BALCI
Dear Megan,
Many thanks, everything was okay.
Furkan
Mr Danny Schneider
Thank you Megan – your assistance and patients throughout this process are commendable
Keep Safe & Healthy,
Danny
Peggy Gambardella
Dear Megan, Dear Edward,
Thank you for your message.
Here the feed back of the hotel :
Manager of the hotel: very kind
Room: larg and clean
Location: located in an industrial area, no restaurant nearby and a little away from the event .
It’s always a pleasure to work with you.
Talk to you soon.
Best regards
Peggy
Our Clients
