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Sirha

(23 January 2025 - 27 January 2025 )
Location: France , Lyon
Organizer: GL Events Exhibitions

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About the event

Update

Sirha will take place on the dates of 23.01.2025 and 27.01.2025. The rendition will take place as a live exhibition at Eurexpo Lyon. The organisers will not install COVID-19 prevention measures due to the removal of the domestic pandemic-related restrictions throughout France. Participants travelling from China should note that due to the instated travel limitations, they will be required to submit a negative test result no older than 48 hours, as well as a signed attestation prior to departure.

Calling Card

Sirha Lyon is the Food Service and Hospitality sector’s leading event and meeting point. It is the highlight of the year for the industry, as it is the place where visitors discover new trends. The event also allows them to form new connections and examine the market. Sirha furthermore enables them to make important decisions. Sirha Lyon is furthermore where industry innovators, leading figures and aspiring companies gather. This is due to the event allowing them to reveal their latest research or to gain recognition. The fair is one of the leading events in the city of Lyon, with Euroxpo Lyon as the venue of choice. 

Business Profile of the Event

Sirha Lyon is the meeting location for many food service and hospitality industry branches. It attracts commercial catering, bakery and pastry, food trading, and collective catering companies. It is also a central meeting location for agri-food products and beverage enterprises. Furthermore, it is the meeting location for industries related to or relying on the food service sector. This includes distribution, wholesale, retail, import & export, and other sectors. Often, visitors who are hardware installers/manufacturers, teachers, architects, logistics specialists additionally visit. Many notable and reputable companies opt to exhibit at the fair. Such include EMK Engineering AG, Zumex France, and Mastrad.

Did You Know?

Sirha Lyon can be of help to attendees seeking to complete important business goals. This includes goals such as networking, learning about the latest trends, and gaining recognition. The program of the fair will include demonstrations, 24 competitions, and living laboratories. There will also be many products and services exhibitions and showcases. 

Among the notable sub-events is the Sirha Hub. It reviews the evolution of the industry over 100 years. Another highlight of the fair, particularly for aspiring companies, is the Sirha Innovation. It is the dedicated benchmark space for showcasing new products. The Sirha Innovations awards are also worth visiting. This is the event during which 12 innovations receive an award for their contribution to the industry.

The Sirha Cuisine is another area which attendees should consider visiting. It consists of 2 restaurant concepts — Silvestre and Refuge. The area allows visitors to revisit the codes of gastronomy. This can be quite helpful for restaurant managers and chefs. The Sirha Masters can be valuable for dining room or catering trade specialists. The area consists of 5 dedicated stages. The 24 Sirha contests are also a recommended series of sub-events. This applies in particular to the International Catering Cup, The World Pastry Cup and Bocuse d’Or competitions. 

The event can be quite helpful to members of the commercial and collective catering industries. Hotel and restaurant managers should furthermore consider visiting. Distributors and wholesalers can learn interesting details about the industry. Members of the hardware manufacturing industry should not overlook attending. This applies especially to companies that install or produce kitchen equipment. Restaurant Chefs should not overlook attending as the event can help in gaining recognition. 

Your Hotel Room in Lyon

Invest in your business trip with hotel accommodations selected for your specific need. Travel 2 Fairs Ltd works with you to send you hotels in Lyon with an ideal location and price tag. You will be able to select the hotel offers that work best for you, such as being close to Eurexpo Lyon for a quicker commute. We have long worked with large groups, so you can query for parties of twenty people and more. The entire registration process takes up to a day, and you leave all details to us. Also, Travel 2 Fairs ltd assists with logistics as well. You can request a rent-a-car or an airport transfer in both directions, whether it is private or shared.

Logistics 

Sirha Lyon takes place at Euroxpo Lyon every 2 years for 5 days. GL Events organises the event, is the main contact for exhibitors. Attendees can visit between 9 am and 6 pm. Reaching the venue from the central station or airport in Lyon is time-saving and easy. For instance, from Lyon TGV station, you can reach the event grounds in 40 minutes via two routes. This includes taking the bus line C13 to Grange-Blanche and, from the stop, tramway T3 to the venue. The second alternative is to embark on the tramway T3 to Vaulx-en-Velin La Soie and from the stop take the L100 bus. Similar is the public transport route from the Lyon Airport to the venue. When travelling by car, the journey from the city centre would take 26 minutes and from the airport - 20.

Lyon is an easy to navigate city because of its extensive public transport system. The city can be travelled from the airport to the city centre in 36 minutes using the Rhonexpress line. Likewise, from the central station to La Croix-Rousse district, the journey would take 17 minutes. Lyon has plentiful sleeping locations and restaurants. For instance, hotels can be found both in the city centre and in districts such as the La Presqu’ile.

Audience and Statistics

Sirha is an international fair that attracts a large and diverse group of attendees. The 2019 edition, for instance, received around 3770 exhibitors and brands. Said edition received 222,531 professionals from 152 countries. Among the countries that visit the event are Switzerland, Italy, Spain, and Belgium. They also include the USA, the UK, Japan, Norway, Germany, and Canada. Attendees came from many branches and with various functions. This includes restaurant managers, distributors, wholesalers, chefs, and hotel owners. Additionally, attendees feature food traders, manufacturers, transport sector specialists and others. Many of the visiting professionals are important decision-makers. This allows attendees to close deals on-site. 

Past Editions

Sirha Lyon 2021

The 2021 edition of Sirha took place between the dates 23.09.2021 - 27.09.2021. The live trade fair took place in Euroxpo Lyon in France. Because of the Covid-19 pandemic, the hosting venue featured the latest coronavirus safety measures, such as the 3G entry policy. All 149,100 participants had to present before entry documents, such as negative test results. Among the participants were 2,116 exhibitors who presented 350 innovations.

Sirha Lyon 2023 

Sirha Lyon 2023 took place as a hybrid trade exhibition between the 19th of January and the 23rd of January 2023. The venue, Euroxpo Lyon, did not implement coronavirus safeguards because of the country removing its national restrictions related to the pandemic. The iteration received around 210 000 visitants, with 14% travelling from abroad and 50% being decision-makers. Sirha Lyon 2023 also featured 4 700 exhibitor firms who presented 616 innovations. The application for the edition was downloaded over 169 900 times and aiding in forming over 16 000 business connections. Additionally, the social media of the trade exhibition received over 11 878 700 digital impressions. The live aspect received over 60 leading guests including Thierry Marx, Alain Ducasse and Mauro Colagreco.

3770

exhibitors

225,031

visitors

140,000

sq m of exhibition area

1083

new products

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