We had the pleasure of staying at TRYP Lisboa Oriente during a business trip. Megan helped us so much and made sure that all our partners were well taken care of. I only have positive feedback and highly recommend Go Fair.


Book hotels online for AUTOMATICA 2027
Book nowAbout the event
Update
Automatica will be held once again in 2027 between 22-25.06.2027. The trade exposition will be held as a live event. The hosting location will be Messe Munich in Germany.
Calling Card
Held in the heart of robotics and automation, in Munich, Germany, Automatica is the go-to exhibition for professionals, researchers, and decision-makers in automation. The trade exposition has been a pioneer since its inception. Every two years, it brings new developments in mechanisation, robotics, and artificial intelligence at Messe Munich. Automatica creates ample opportunities for universities to showcase their research and for students to get involved professionally early on. It is the best place for startups to find financing and for buyers to scope the market and form long-lasting business contacts. Exhibitors benefit from high-level exposure and access to valuable markets from around the world.
Business Potential
It is safe to say that Automatica is for companies in the big league. Some of the names that you will see at an edition include VITRONIC, ABB Robotics, Siemens, KUKA AG, connyun, Watson IoT among others. The product portfolio is one of a kind with control system engineering, computer software, cloud engineering, supply applications, machine vision, smart factory solutions, industrialised mechanisation, and service robotics. With so many services, solutions and technologies available, Automatica attracts diverse industry, science, and policymaking representatives. Universities send their own researchers and brightest minds to breathe fresh air. CEOs and higher-ups from major industries such as automotive, chemistry, IT, metalworking, rubber, food and beverage, and aviation are all at the exhibition.
Did You Know?
The mission of Automatica is to create new opportunities for up-and-comers and discover where automation can go. The Start-up Arena holds such a central space during the exhibition. Last time, 23 young entrepreneurs showcased their portfolios and met their supporters. Additional programming events include the Makeathon, Integration Islands and the Escape Game. There, students can demonstrate their skills and make valuable connections. The industry is met with a real shortage of skilled workers and this is where new blood can enter the field. Another highlight is the special exhibition “People in the Smart Factory”, whose main goal is to give a tactile and real taste of how factory work will change over time. Also, be sure to keep an eye on the munich_i high-tech summit for all the latest AI and robotics research and applications.
Your Hotel Room in Munich
Hotels in Munich sell out fast for Automatica. Time to consider the best way to get what you want in your hotel accommodation and keep costs as low as possible. Travel 2 Fairs Ltd shows you a wide range of options – economy hotels, spacious apartments and luxury hotel chains. You set the budget. We handle your hotel reservation for Automatica. Whether you are travelling solo or have a large group with you, Travel 2 Fairs Ltd has just the right deal to make you happy. Have us pick you up from the airport and drive you to your hotel. The airport transfer can also be booked upon your departure. Or use us to rent a great car at generous prices.
Past Iterations
Automatica 2022
Automatica coincided with Ceramitec and Analytica in 2022. The events were held in Messe Munich between 21-24.06.2022, with Automatica occurring as a live trade fair. The event featured 574 exhibiting firms from 35 countries and over 28 000 visitants from 75 nations. Around 38% of the visitors were from abroad. The countries with the highest exhibitor participation rates were:
- France;
- the Republic of Austria;
- the Kingdom of Denmark;
- the Netherlands;
- the Italian Republic;
- the Swiss Confederation;
- Canada;
- the United States;
- the Republic of Poland;
- the UK.
Automatica 2023
The 2023 iteration of Automatica was the first format of the event to coincide with Laser World of Photonics. They occurred between 27-30.06.2023 as live trade expositions. Automatica 2023 featured 650 exhibiting firms from 34 nations and approximately 40 000 visitants from over 70 countries. 94% of the exhibiting and 98% of the visiting rated the iteration as excellent. 91% of the exhibiting appreciated the visitor quality, while 97% of the visitants praised the high concentration of market leaders. 85% of the exhibitants praised the new customer acquisition increase. 65% of the visiting were optimistic about Automatica increasing in significance.
Automatica 2025
The 2023 iteration of Automatica took place as a live trade expo between 24-27.06.2025. It featured approximately 800 exhibiting firms from 40 nations and around 47 800 visitants from over 90 countries. The exhibitants presented among their diverse wares more than 1 100 robots.
890
international exhibitors
45,500
international trade visitors
Our visitors for the event


Pleasant hotel, well located, close to transport.
The reservation with Travel to Fairs went well, good follow-up and good responsiveness.
The hotel did have an updated guest list.
CPhI Worldwide 2023

Hello Megan,
All is well, and everybody was happy with their stay 😊 Thank you for organizing!
Sofia
BAU – 2025

Tom and his team have been very helpful by finding a good hotel option close to the fair by train with affordable prices. Good job and let's keep in touch for the next fair

Dear Tess,
Thank you for your message.
Everything went perfectly fine at EasyHotel Barcelona Fira, thanks.
For 2024, I don’t have any needs for now.
Have a nice day!
Best regards,
Mathilde Fontaine.
CPHI Worldwide 2023

Dear Tom,
the fair went very well and the colleagues were happy with the accommodation.
Only a small remark on Hotel Am Augustiner Platz: the position was wonderful, but my colleagues remarked that the rooms were not tidied up (they spent two nights there).
I thank you very much for your professional assistance and always kind and positive service.
Look forward to working with you again!
Have a nice day
interzum 2025

Our trip to the EMO Hanover fair was successful, overall it was a great trip with lots to see and do in Hanover.
We were very satisfied with the accommodation, although we were initially looking for a hotel, we actually preferred the apartment accommodation to that of a hotel.
The service we received from Jane was GREAT.
From the moment Anton sent the request for accommodation, we received a number of accommodation options within our price range.
We have received prompt detailed responses to all the questions we had.
The payment process was simple and easy.
The location of the accommodation was perfect, a nice quiet neighbourhood with easy access to trains for transport and a number of restaurants within walking distance.
I will definitely recommend Travel To Fairs to anyone looking for accommodation when travelling abroad to attend Trade shows.
EMO Hannover 2023

Dear George,
Yes, everything went very well, thank you.
Lydmila
CPhI Worldwide 2023

The hotel was great but it wasnt 4 stars.
It was very clean and overall it was good.
CPhI Worldwide 2023

Hi Brian,
All went well. Very nice hotel and no troubles at the check-in, even though we came late at night.
Thanks again.
Best regards / Med venlig hilsen

Dear Mark,
Many thanks your email. Nothing to say about your service, perfect ! Appreciate very much your good communication. I was very happy to have for the first time a hotel very close to the ANUGA (which gave me time to do running daily after the exhibitionJ) The hotel was good. It is a pity however that no meal was served (except the breakfast) while the Ibis hotel close to Ibis Budget was serving meals at dinner. I was also disappointed to book for a taxi at the hotel that never came. Fortunately, I went by foot to take a taxi outside in order to avoid missing my train.
All the best to you.

Especially quite satisfied with Ms. Ellie Stone assistance in terms of:
1-prompt reply
2-multiple options
3-sufficient instructions
4-easy to communicate
5-easy to reach

We had the pleasure of staying at TRYP Lisboa Oriente during a business trip. Megan helped us so much and made sure that all our partners were well taken care of. I only have positive feedback and highly recommend Go Fair.

Pleasant hotel, well located, close to transport.
The reservation with Travel to Fairs went well, good follow-up and good responsiveness.
The hotel did have an updated guest list.
CPhI Worldwide 2023

Hello Megan,
All is well, and everybody was happy with their stay 😊 Thank you for organizing!
Sofia
BAU – 2025

Tom and his team have been very helpful by finding a good hotel option close to the fair by train with affordable prices. Good job and let's keep in touch for the next fair

Dear Tess,
Thank you for your message.
Everything went perfectly fine at EasyHotel Barcelona Fira, thanks.
For 2024, I don’t have any needs for now.
Have a nice day!
Best regards,
Mathilde Fontaine.
CPHI Worldwide 2023

Dear Tom,
the fair went very well and the colleagues were happy with the accommodation.
Only a small remark on Hotel Am Augustiner Platz: the position was wonderful, but my colleagues remarked that the rooms were not tidied up (they spent two nights there).
I thank you very much for your professional assistance and always kind and positive service.
Look forward to working with you again!
Have a nice day
interzum 2025

Our trip to the EMO Hanover fair was successful, overall it was a great trip with lots to see and do in Hanover.
We were very satisfied with the accommodation, although we were initially looking for a hotel, we actually preferred the apartment accommodation to that of a hotel.
The service we received from Jane was GREAT.
From the moment Anton sent the request for accommodation, we received a number of accommodation options within our price range.
We have received prompt detailed responses to all the questions we had.
The payment process was simple and easy.
The location of the accommodation was perfect, a nice quiet neighbourhood with easy access to trains for transport and a number of restaurants within walking distance.
I will definitely recommend Travel To Fairs to anyone looking for accommodation when travelling abroad to attend Trade shows.
EMO Hannover 2023

Dear George,
Yes, everything went very well, thank you.
Lydmila
CPhI Worldwide 2023

The hotel was great but it wasnt 4 stars.
It was very clean and overall it was good.
CPhI Worldwide 2023

Hi Brian,
All went well. Very nice hotel and no troubles at the check-in, even though we came late at night.
Thanks again.
Best regards / Med venlig hilsen

Dear Mark,
Many thanks your email. Nothing to say about your service, perfect ! Appreciate very much your good communication. I was very happy to have for the first time a hotel very close to the ANUGA (which gave me time to do running daily after the exhibitionJ) The hotel was good. It is a pity however that no meal was served (except the breakfast) while the Ibis hotel close to Ibis Budget was serving meals at dinner. I was also disappointed to book for a taxi at the hotel that never came. Fortunately, I went by foot to take a taxi outside in order to avoid missing my train.
All the best to you.

Especially quite satisfied with Ms. Ellie Stone assistance in terms of:
1-prompt reply
2-multiple options
3-sufficient instructions
4-easy to communicate
5-easy to reach
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