BROWSE THROUGH OUR TRADE FAIRS IN HANNOVER, GERMANY FOR TOURISM INDUSTRY

One of the pivotal cities of the German tourism industry is Hannover. It is because it is one of the country's popular tourist destinations. This results in the region recently receiving around 4 050 000 overnight stays, including 2 360 000 within the city itself. The enterprises that tend to such stays directly employ approximately 71 800 specialists. It also results in the location generating an annual turnover of more than 2 600 000 000 EUR. In addition, the city and its surroundings are also prominent locations within the Lower Saxony tourism cluster. The region serves as one of the central sectors of the related industry. This is due to Lower Saxony being a popular tourist destination for diverse types of tourists. It has resulted in the cluster receiving around 45 700 000 overnight stays in recent years. It has, in turn, resulted in the cluster producing a gross value of 13 600 000 000 EUR in recent years. Such values equate to 4.9% of Lower Saxony's total economic output. 6.2% of the region's total employed specialists, or more than 257 000 specialists, produce such values. Furthermore, the Lower Saxony tourism cluster is a leading innovation centre for related industries. Among the leading causes is its high focus on developing innovations. Generally, the region presents its most recent novel solutions during trade fairs. Examples include annual events in Hannover. They attract tens of thousands of attendees.