BROWSE THROUGH OUR TRADE FAIRS IN BERLIN, GERMANY FOR MARKETING INDUSTRY
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Berlin is among the German marketing industry’s central, time-established and leading cities. This is due to the comprehensive and high-value-producing segment present in the urban centre. It is often considered a central and pivotal site of the Berlin-Brandenburg advertising and marketing cluster. It is one of the country’s most notable and high-value industry-related regions. This is because of its comprehensiveness and significantly high per-year turnover values. For example, in recent years, the segment has expanded to include more than 2 300 enterprises. These vary from SMEs to expansive, time-established corporations. They directly employ more than 7 700 specialists throughout the entire value chain. It includes more than 6 600 experts in the city of Berlin. Also, they contribute to producing high annual turnover rates for the cluster. For instance, in recent years, the segment has produced revenues exceeding 2 098 900 000 USD. It is equivalent to over 1 963 607 000 EUR. Such values include notable contributions from Berlin, with the municipality producing more than 1 511 500 000 USD in recent years. It equals over 1 414 071 000 EUR. The Berlin-Brandenburg cluster is additionally among the central innovation hubs of the sector. It is because of its notable focus on conducting R&D projects to create novel solutions. It allows it to adapt to the most recent challenges and market trends. The segment generally presents its latest innovations as part of diverse trade expos. Examples include vents held annually in the city of Berlin. Such trade shows attract up to tens of thousands of attendants from diverse countries.