BROWSE THROUGH OUR TRADE FAIRS IN NETHERLANDS FOR ADVERTISING INDUSTRY

Netherlands

Introduction to the Dutch advertising industry

The Netherlands is one of the leading advertising regional sectors and markets. It is because of several causes. Among them is that the country is among the states with a diverse range of companies. They represent various industries. Among them are the fashion, apparel, chemical, and electronics segments. They also feature the automotive, shipping, agriculture, merchandising, sales, and commerce sectors. These also include the building, metalworks, petrol, and gas industries. Various companies represent these. These include pre-eminent enterprises such as those featured in Fortune 500. They also incorporate SMEs. It results in a sector that spans more than 28,000 firms.

Is the industry extensive and highly valued?

Many of the enterprises rely on advertising. It is due to the importance of connecting with the target audiences. Additionally, it ensures that the services and merchandise provided by the enterprises are of high quality. Companies can complete this by meeting consumer demands and trends. It results in the advertising sector within the country being of high value. For example, it has recently reached a value of €7.1 billion.

Is the sector innovative?

The industry is among the segments that frequently innovates. It ensures that its services will continue to be beneficial for the sectors that use its wares. It often occurs during annual trade expositions. These take place in various cities, such as Amsterdam. Such events attract tens of thousands of participants.