TOP INDUSTRY EVENTS IN COLOGNE FOR FLEDGING BUSINESSES
So, you’ve started a company… That’s great and all, but how does your company stand in the grand scheme of international business? “Being global” has been on the to-do list of brands since the birth of the dial-up modem and you need to catch up with all those already doing it.
Q: HOW?
A: You go on business trips around the world. Sounds pricey, but it isn’t. You don’t need to be a conglomerate to afford a business trip abroad. What you do need is a good deal. That is what Go Fair ltd knows a lot about.
Allow us to take you through the most popular exhibitions, fairs and tradeshows that can put your business on the map in one of the busiest cities in Europe – Cologne.
WANT TO RULE FURNITURE INDUSTRY? ATTEND INTERZUM!
INTERZUM lasts for three days, which is enough to set the furniture trends for the next two years. With over 1500 exhibitors from more than 60 countries, it’s easy to see why. You can be riding a highly profitable trend right now, which you can easily cash in. Nothing is sweeter than selling furniture and interior materials, components or machines half the world over.
PRO TIP: INTERZUM is known to draw in the big crowds. We’re talking 150,000 people on average, so trying to get a hotel close to the exhibition centre might be:
A) really hard and
B) really expensive (shovelling-money-into-the-fire expensive).
The smartest move here is to get a hotel in the outskirts or even outside Cologne. Go Fair ltd can hook you up in a heartbeat.
ANUGA: WHERE THE KINGS OF FOOD AND BEVERAGES ARE BORN!
Are you in the food industry? Maybe you’re a manufacturer or an importer, trade agency, into the tech centre or starting out as a catering service. It doesn’t matter! Every sector is welcome and the best thing? All the visitors (all 154,000 on average) have come to spend money – on you if you get a stand.
PRO TIP: “All work and no play makes Jack a dull boy.” Don’t forget to have a little window of fun to recharge your batteries. The best business decisions come in the least likely places, so you might want to find a hotel in the fun part of Cologne. Go Fair ltd works with hotels in all districts and knows which are the ones with excellent public transport.
SHAPE THE INTERIOR DESIGN SECTOR WITH A VISIT TO IMM COLOGNE!
This yearly exhibition kickstarts the year for the interior design sector. It’s like a library of lifestyle magazines in one place – only they’re people. You get a chance to forge contacts with trendsetters, influencers and industry giants. Basically everything you need to be doing to make it big.
PRO TIP: To befriend the cool kids at the event, you need to be where they are – staying in the hotels close to the exhibition centre. Contact us early enough and Go Fair ltd will get you a room at a good price steps away from the event.
CHANGE THE LOOK OF MOTHERHOOD AT KIND + JUGEND!
Every child around the world be your customer, if you make yourself known at KING + JUGEND – the definitive event for the baby and toddler outfitting sector. You and your team can make a difference for your company with business meetings with over 21,000 visitors from around the world.
PRO TIP: You don’t need to send just one employee to cut costs! Go Fair ltd works with groups on preferential rates, so you can have as many people as you need working for your future.
PHOTOKINA – THE EVENT ALL IN THE PHOTOGRAPHY SECTOR GOES TO
When it comes to imaging technology, products and services, this is the ONE place to go, if you want to make a name for yourself. You’re there when the newest trends in cutting-edge technologies from recording and processing to storage are announced This is the place to be one step ahead of your competition.
There you have it. Boiled down ithe ndustry by industry, you know now where to go to drive your sales up and expand your customer base. Don’t see your industry represented? Cologne is the crowned city of business events, so turn to our database to find what you need to grow your business today.
