A BUSINESS EVENT GUIDE FOR FRANKFURT IN 2016

19 Feb 2016

We continue our educational series of articles on the biggest, brightest events hosted in cities all over the world and right now, we’re stopping at Frankfurt. This bustling metropolis hosts a great many events across multiple industries whether it’s going to be about meat or lighting.

You might think these big events are only financially possible to attend for bigger companies, but that’s not true. Small brands and start-ups make up a healthy presence at each event in our selections.

You might also worry that business travel is expensive, to which we give you excellent tips on cutting down costs and Go Fair ltd always runs daily discounts to secure your hotel rooms that are tailored to your budget.

Without further ado, here are six amazing business events happening in Frankfurt during 2016, you simply shouldn’t miss.

LEARN A WEALTH OF KNOWLEDGE AT FRANKFURT BOOK FAIR 2016
October rolls in with the anticipation of the biggest international publishing event set to pass over 7000 exhibitors and 270,000 visitors all lining to purchase their favourite book and get to meet their favourite author. However, the book fair staged October 19th-23rd presents you with the freshest news from the biggest publishers, presents training and networking opportunities and makes for the perfect place to launch a book or a series.

PRO TIP: Frankfurt is a big city, so it shouldn’t be too hard to book a hotel near a bus, tram or an underground line. The easiest way to spare yourself the stress associated with business trips is to research the fastest routes to the Frankfurt exhibition grounds and place a reservation there.

IFFA 2016 IS A LEADER IN THE MEAT INDUSTRY
IFFA 2016 is the place where everyone who has influence in the processing, packaging and sales in the meat industry gather to close deals, survey the latest in technological innovations and share best practices. Close to 1000 exhibitors are projected to book a stand and over 60,000 visitors to attend. You simply have to attend.

PRO TIP: For those who really don’t have the time to commute or find it too stressful, we also recommend estimating how close the hotel sits to Messe Frankfurt. Walking to your fair or tradeshow is a great way to keep you fit and on time, but those hotels are the first to be filled to full capacity so book early!

IMEX 2016: THE RECIPE FOR SUCCESSFUL MEETINGS
Event organization will become all the easier once you go participate in the intense three-day IMEX 2016 in April, which hopes to pass its record of 14,000 exhibitors and visitors. You’ll learn the best techniques to keep your meetings productive, product launches as exciting as Apple’s and events riveting celebrations of your brand and business. Seminars, workshops and campfires are on the menu.

PRO TIP: There’s another reason to book your stay months in advance. The hotels with the best facilities and locations are booked fast. If you put your accommodation off until the very last moment, you’ll have a few options and they’ll be far from Messe Frankfurt. This means longer commuting times and extra expenses.

LEARN ALL ABOUT MODERN DESIGN AT LIGHT + BUILDING 2016
Interior architects, designers and engineers make their way to Frankfurt for the unforgettable Light + Building 2016, which aims to showcase how to best integrate modern technologies in the field of lighting, construction, automation and electrical use. With 210,000 visitors in its last iteration, this event is a must, if you’re hoping to make it big in the industry.

PRO TIP: You don’t necessarily need to book a 4-star hotel right next to the exhibition to be successful when travelling on business. Frankfurt is a thriving tourist destination, which means you can find acceptable 1 or 2-star hotels in great locations.

BRING ANY EVENT TO LIFE AT PROLIGHT + SOUND 2016
When it comes to stage-specific technology including lighting, sound, systems integration and broadcasting, you need to attend Prolight + Sound 2016 in April where top professionals offer their best equipment, seek out partners and give out talks on what to expect in the industry in the future. It’s also the place to launch and showcase new products for international market penetration.

PRO TIP: ALWAYS keep an eye on hotel deals. You have premium deals, early booking deals and discounts to choose from. Go Fair ltd runs exclusive deals all the time months in advance to an event.

MUSIKMESSE 2016: WHERE BUSINESS AND ART DANCE TOGETHER
At MUSIKMESSE 2016, you have the chance to explore all the world’s music genres in clear separated halls where you get to see the latest accessories and instrument models on markets around the world. The program features seminars and workshops for professionals as well as members from the general public, while the format also supports business negotiations.